Travis Jamison August 2, 2020 Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? This may come as a surprise to many readers. (I’ve certainly never heard anyone use “Amazon” as a verb.) Yet the data backs this up. When customers have a specific product in … Continue reading Amazon SEO Isn’t Google SEO: 6 Differences That Matter
Michael Ugino July 31, 2020 Maybe you want to build your own ecommerce business, maybe you’re in need of some extra income, or maybe you just want to scratch that entrepreneurial itch. Whatever your goal, you’ve probably heard that selling wholesale products on Amazon is a good way to make it happen. While this isn’t … Continue reading How to Choose Wholesale Products to Sell on Amazon
Kiran Patil July 30, 2020 Offering a popular product on Amazon can be a fruitful opportunity but offering it ahead of the competition can be a challenging task. Finding the right one is even harder. Selling the right product at the right time can play a pivotal role in when you wish you to sell … Continue reading How to Sell Trending Products on Amazon
Advertisers must consider the lag time between ad click and conversion as well as historic performance around key days to estimate shift. Andy Taylor on July 24, 2020 Sponsored Products is the most widely adopted Amazon search ad format, and typically accounts for more than six times as much ad spend as Sponsored Brands ads … Continue reading The importance of valuing latent orders to successful Amazon Sponsored Products management
Kiran Patil July 10, 2020 For many products on Amazon, there are multiple businesses selling it. Given that 80% of the sales on the marketplace takes place through the Buy Box, it becomes crucial for sellers to win it for higher conversions. A low Buy Box percentage or absence of it means that there is … Continue reading How to Win the Buy Box on Amazon in 2020
Kiran Patil June 29, 2020 Suppressed listings are quite common amongst sellers on Amazon, especially for those who are relatively new, facing operational challenges, or operating in categories that require strict quality control. Suppressed listings on Amazon can hamper your inventory planning, and lead to revenue loss. For market leaders, it may even mean loss … Continue reading How to Troubleshoot Suppressed Listings on Amazon
Rotem Gal June 25, 2020 Selling products on Amazon is not just about posting professionally shot product images and well-written product descriptions; being an Amazon seller involves some work if you want to be successful. Amazon has become an eCommerce giant through the years, with annual sales amounting to $ 280.5 billion. That’s a big … Continue reading 3 Must-Do Product Strategies For Amazon Sellers
Jake Rheude June 19, 2020 It’s true that as of late, Amazon’s shiny reputation has taken some hits. Delayed processing of non-essential items, an alleged lack of protective gear for warehouse employees, and numerous late package shipments have made headlines. But even with the bad PR, the ecommerce giant has posted record sales since the … Continue reading 15 Things You Need to Do Before Starting an Amazon Seller Account
Joe Pizer — June 3, 2020 What is Amazon Attribution? Amazon Attribution allows advertisers to measure the impact of non-Amazon search, social, display, email, and video media channels that drive searchers to buy your products on Amazon. Examples include third party search ads that lead directly to Amazon product pages, keywords with sitelinks, and social … Continue reading Why Amazon Attribution Matters
Amazon Still First Place Many Consumers Search For Products by Laurie Sullivan @lauriesullivan, May 22, 2020 Whether it’s searching for the elusive Lysol wipes or a black dress to wear during a Google Meet or Zoom dinner video chat with friends, Amazon remains the first place many consumers still start their search for products. CivicScience … Continue reading Amazon Still First Place Many Consumers Search For Products
