Tag Archives: after

Optimize your holiday marketing dollars — long after the Christmas lights dim

Retailers see lots of new customers during the holiday shopping season. Contributor Jordan Elkind explains how to keep the momentum going into the new year. Jordan Elkind on December 18, 2017   E-commerce marketers had a lot to be thankful for this year. According to statistics from Adobe Digital Insights, digital transactions on Cyber Monday … Continue reading Optimize your holiday marketing dollars — long after the Christmas lights dim

4 killer tips to help you spy on your competitors during the holidays (and after)

As the holidays kick retailers into overdrive, now is the perfect time to discover what your competition is doing. Columnist Ryan Phelan shares four tips for setting up a competitive intelligence plan. Ryan Phelan on November 27, 2017   The retail world is about to shift into overdrive. Having worked on both sides of retail … Continue reading 4 killer tips to help you spy on your competitors during the holidays (and after)

The final recrawl analysis: A powerful and important last step after implementing large-scale SEO changes

You’ve crawled your client’s site, identified the SEO issues and fixed those issues in staging. Great job! But columnist Glenn Gabe shares why recrawling the site is critical once your SEO changes have been pushed live. Glenn Gabe on November 17, 2017   When helping companies deal with performance drops from major algorithm updates, website … Continue reading The final recrawl analysis: A powerful and important last step after implementing large-scale SEO changes

7 Ways to Keep Your Conference Relevant Year After Year

Sanjay Castelino — October 2, 2017 Follow @SanjayCastelino — October 2, 2017 We’ve all been there — bland conferences where attendees trudge through endless rows of booths, scan their tags dutifully, and feign interest in yet another predictable sales pitch. Those conferences bore and lose relevance quickly. However, there are best practices you can follow … Continue reading 7 Ways to Keep Your Conference Relevant Year After Year

4 Reasons You Didn’t Hear Back After Applying for a Job

Jon Shields — September 27, 2017 Follow @thejonshields — September 27, 2017 StockSnap / Pixabay One of the most demoralizing aspects of the job search is clicking “submit” on an online application only to be faced with deafening silence. Some job seekers submit dozens of applications without hearing anything back, making it difficult for them … Continue reading 4 Reasons You Didn’t Hear Back After Applying for a Job