Tag Archives: Affiliate

A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future

Columnist Adam Weiss shares four ways affiliate partnerships are designing the future of influencer marketing. Adam Weiss on August 5, 2016 at 10:00 am Ivanka Trump is an Executive Vice President of The Trump Organization, founder of her self-titled fashion line, a media mogul with her IvankaTrump.com content site for working women and an activist … Continue reading A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future

How To Run A Successful Affiliate Marketing Program

by Imani Mixon June 18, 2016 Follow @ImaniMixonJune 18, 2016 One online search or visit to a competitor’s homepage can send modern marketers into a whirlwind of new technologies, revenue driving ideas, and business hacks. Each page promising the world to customers and prompting business owners to rethink the company-wide strategy: How will my business … Continue reading How To Run A Successful Affiliate Marketing Program

How Consumers Are Changing Affiliate Marketing

by Desiree Toto, , Op-Ed Contributor, May 23, 2016 It seems that everywhere you look lately, you see terms like cross-channel, multichannel, omni-channel, cross-device, and online-to-offline. It’s enough to make a marketer’s head spin. With the proper context, however, these terms aren’t nearly as intimidating or confusing as they appear at first glance. Simply put, … Continue reading How Consumers Are Changing Affiliate Marketing

Affiliate Links on Pinterest – What You Should Know

by Alisa Meredith May 23, 2016May 23, 2016 They’re back! About 18 months ago, Pinterest booted all affiliate links from its platform*, effectively pulling the rug out from under countless power pinners who used the traffic-driving powerhouse to increase their affiliate sales. The reason? According to Pinterest, they “observed affiliate links and redirects causing irrelevant … Continue reading Affiliate Links on Pinterest – What You Should Know

Things Affiliate & Ad-Dependent Publishers Must Consider In The Age Of Mobile

Columnist Rae Hoffman discusses how ad-supported publishers need to adapt to the massive growth in mobile media consumption. Rae Hoffman on February 23, 2016    With the rise of mobile media consumption, ad-dependent publishers need to remodel their monetization strategies to account for and adapt to the shifting tide in how users are accessing content … Continue reading Things Affiliate & Ad-Dependent Publishers Must Consider In The Age Of Mobile

2016 Resolutions For Affiliate Advertisers: 5 Steps To A Successful Year Ahead

Looking to step up your affiliate marketing strategy in 2016? Columnist Melissa Feemster outlines some best practices to get you off on the right foot. Melissa Feemster on December 31, 2015 With 2015 just about in the rearview mirror, it’s time to look down the open road that is 2016. Affiliate marketing, with its roots … Continue reading 2016 Resolutions For Affiliate Advertisers: 5 Steps To A Successful Year Ahead