Columnist James Collins takes a look at how you can get the most out of your data to improve your affiliate marketing performance. James Collins on July 7, 2017 The popularity of the already well-established affiliate channel continues to grow as part of the marketing mix. US affiliate spending will total $5.37 billion in … Continue reading Attributing affiliate value: Looking beyond consumer journey position
Is your affiliate marketing program meeting federal guidelines? Columnist Adam Weiss sits down with his company’s compliance guru to discuss how advertisers can stay on the right side of the law. Adam Weiss on April 14, 2017 Affiliate marketing is built on fostering relationships between brands and publishers — and providing something of value to … Continue reading What you need to know about compliance in the affiliate marketing industry
Cathy Habas — April 4, 2017 — April 4, 2017 How do people fund their blogs? The answer you’re likely to hear over and over again is affiliate marketing. Ready to get a piece of the action? The following overview and key tips should set you in the right direction. What Is Affiliate Marketing? Affiliate … Continue reading Monetizing a Site: Affiliate Marketing Basics
Zac Johnson — March 30, 2017 Follow @zacjohnson— March 30, 2017 Affiliate marketing is the concept of earning a commission for referring a lead or sale to a website, brand or online store. Through the use of affiliate marketing, billions of dollars in revenue is generated annually and it’s one of the most effective means … Continue reading 7 Ways to Earn More with Affiliate Marketing [Infographic]
What can we expect to see in affiliate marketing this year? From the continued rise of influencers to harnessing data, columnist Adam Weiss lays out five trends that will dominate 2017. Adam Weiss on January 20, 2017 at 10:14 am Now that we are a few weeks into the New Year, it’s a great time … Continue reading Influencers, in-store shopping and more: 5 affiliate marketing trends for 2017
Hana LaRock — January 3, 2017 — January 3, 2017 When it comes to marketing your business, it’s nice to have friends. And, by friends, we mean “affiliates.” Affiliate marketing is a great way to spread the word about your company, while also doing a favor for someone else. Affiliate marketing is highly recommended if … Continue reading This Is What You Need To Know About Affiliate Marketing
Karen Repoli — December 19, 2016 Follow @karenrepoli— December 19, 2016 A variety of tools and software can be used to recruit affiliates. Consider all the things you need to do – keep track of people, your products, affiliates’ commissions, and payouts. They also need easy access to your marketing materials. Try these tools and … Continue reading Your Guide to Affiliate Software & Tools
Columnist James Collins shares data from Rakuten Marketing to help debunk a few of the more pervasive misconceptions about coupon affiliates. James Collins on November 25, 2016 It’s often assumed that coupon sites only drive value at the last click. Or they are seen as poachers of revenue that has actually been driven by other … Continue reading 3 coupon affiliate myths it’s time to stop blindly believing
Greetje den Holder — November 2, 2016 Follow @GdenHolder— November 2, 2016 In my blog ‘Affiliate Marketing Demystified,’ I figured out what affiliate marketing is. I explained how it works, how to get started and what its pitfalls are. In this blog, I am ready to take it a step further and give you tips. … Continue reading 10 Tips to be Great at Affiliate Marketing
Sarah Clark — October 29, 2016 Follow @b3net— October 29, 2016 So it’s October and the grandest festivities of the year is just about to begin. To put things into perspective, one word that is almost synonymous to festivities is shopping. You start your shopping for Halloween, follow it up with Thanks Giving gifts and … Continue reading How Affiliate Marketing Can Help You Make More Profits this Christmas
