Jeff Threde — May 22, 2019 — May 22, 2019 As an employer, you’re undoubtedly aware that you can claim a business expense deduction for the wages and salaries that you pay your workers, but do your employees know they can claim similar tax deductions? In 2018 alone, employees claimed more than $ 1.2 trillion … Continue reading 3 Tax-Deductible Benefits Your Employees Should Be Taking Advantage of in 2020
Tag Archives: Advantage
Marketing Videos Are Exploding on Social Media – Take Advantage of It
Sam Davtyan — April 29, 2019 Follow @samdavtyan — April 29, 2019 Video has been big in marketing for several years now, and it just keeps getting bigger. Customers connect with video in a way that they don’t with text – which is okay, because articles and videos do different jobs. Marketing videos need to … Continue reading Marketing Videos Are Exploding on Social Media – Take Advantage of It
The Industry 4.0 Advantage
Daniel Burrus — March 8, 2019 Follow @DanielBurrus — March 8, 2019 This visceral image of “industry” being gritty and exclusively blue-collar is true to some degree, but when “4.0” is added to it, it takes on a whole new meaning, and blue-collar workers end up believing the narrative that robots and artificial intelligence (A.I.) … Continue reading The Industry 4.0 Advantage
Knowledge Retention: How to Protect Your Competitive Advantage
Derek Gleason — February 27, 2019 — February 27, 2019 You invest in your employees—mentoring, conferences, training. Yet over time, unused knowledge fades. Employees take other jobs. How do you protect your investment? Marketing had the highest turnover rate (17%) of any profession in 2018. It isn’t the only cause of knowledge loss. Retirements, promotions, … Continue reading Knowledge Retention: How to Protect Your Competitive Advantage
8 Small Business Tax Deductions That You Can’t Afford Not to Take Advantage Of
Peter Daisyme — January 31, 2019 — January 31, 2019 jarmoluk / Pixabay The best way to ensure that you don’t get a bigger bill than necessary come income tax time is to double check you are getting every deduction possible. There are multiple small business tax deductions available to sole-proprietorships and other small business … Continue reading 8 Small Business Tax Deductions That You Can’t Afford Not to Take Advantage Of
5 Social Media Trends to Take Advantage of in 2019
Ashley Perssico — January 8, 2019 — January 8, 2019 Ah, yes. It’s a brand new year and you’re scouring the internet for what you should be paying attention to on social media. As a small business owner, you’re likely already on a race against time when it comes to your marketing. That’s why it’s … Continue reading 5 Social Media Trends to Take Advantage of in 2019
How to Take Advantage of Your Opportunities
Rick Goodman — December 22, 2018 Follow @DrRickGoodman — December 22, 2018 Have you ever found yourself in a situation where some really positive things were happening, either in your life or in your career, and someone said to you: Don’t mess this up? That’s what we’re going to talk about today: How you can … Continue reading How to Take Advantage of Your Opportunities
Optimizing Mobile Forms for More Conversions—and a Competitive Advantage
Derek Gleason — December 12, 2018 — December 12, 2018 Done right, optimized mobile forms can deliver more than an increased conversion rate: They can become a competitive advantage—a reason users choose to fill out a form on your site. It’s not hyperbole. Consider the number of interactions it takes to book a room on … Continue reading Optimizing Mobile Forms for More Conversions—and a Competitive Advantage
How You Can Make Your Events Awesome By Taking Advantage of Social Media
Dan McCarthy — November 21, 2018 — November 21, 2018 ktphotography / Pixabay Events are there to let people hear about what you have to say. Events serve as a great way to reach out to your current customer/client base, they can be used to pitch a new idea to the world and of course, … Continue reading How You Can Make Your Events Awesome By Taking Advantage of Social Media
How to capitalize on the competitive advantage of real-time data analysis
Contributor Stela Yordanova explains how to capitalize on the competitive advantage provided by real-time data analysi Stela Yordanova on August 31, 2018 The Real-Time report in Google Analytics allows you to monitor website activity as it actually occurs on your website or app. The report is continuously updated, and website activity is reported just … Continue reading How to capitalize on the competitive advantage of real-time data analysis
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