With a whopping 115 updates launched last month, we’ve identified the 16 most impactful changes to optimize your team’s performance and strategy. Tyler Samani-Sprunk on March 20, 2025 HubSpot’s February 2025 updates focus on smarter automation, deeper insights and improved customization. From AI-powered workflow enhancements to more flexible forecasting tools, these updates will give … Continue reading The 16 best HubSpot updates from February 2025
From boosting deliverability with DMARC to engaging subscribers with AMP emails, here’s what you need to succeed. Alexander Melone on March 17, 2025 Now is not the time to be an email marketing Luddite. From BIMI to AI scheduling, how we reach customers is changing rapidly. The more you use these tools to your … Continue reading 5 email marketing tech essentials for 2025 success
When budgets tighten under economic pressure, strategic marketers turn constraints into competitive advantages. Shama Hyder on March 12, 2025 Marketing budgets are doing two things right now — tightening and transforming. With consumer spending power squeezed and C-suites scrutinizing every expense, businesses and the marketers who support them have come to a critical inflection … Continue reading How to inflation-proof your marketing in 2025
March 04, 2025 The top 4 food innovation and technology predictions of 2025 BY Florian Schattenmann As someone who gets to see “the future” unfold in research and development labs around the world, I’ve grown comfortable with our global food landscape constantly evolving. Part of the fun! Anticipating the trends that shape this evolution isn’t just … Continue reading The top 4 food innovation and technology predictions of 2025
In a crowded market, features alone won’t win buyers over. Here’s how to create authentic connections that make them care. Moni Oloyede on February 26, 2025 B2B marketing in 2025 is not for the faint of heart. Budgets are tight, resources are stretched thin and economic uncertainty looms large. But it’s not just marketers … Continue reading 5 ways to get your B2B buyers to care in 2025
February 23, 2025 How to level up your freelancing career in 2025 From how to find more clients to how to prevent AI from taking your gigs, here are tips from a longtime freelancer on improving your freelance business. BY Brian Honigman Longevity with freelancing is entirely possible if you’re intentional, adaptable, and development-oriented. Freelancers should … Continue reading How to level-up your freelancing career in 2025
AI-powered everything might sound great, but if your martech stack isn’t delivering results, it’s time for a reality check. Gene De Libero on February 14, 2025 Your marketing stack isn’t delivering what you need, am I right? That gorgeous martech ecosystem diagram on your wall shows perfectly integrated systems driving seamless customer experiences. Reality … Continue reading The truth about martech in 2025 and how to make it work for you
February 13, 2025 JCPenney stores closing 2025: See the full list of doomed locations The iconic department store chain described the handful of store closures as isolated, but the broader retail landscape is bracing for a tough year. BY Michael Grothaus It’s not been a good start to 2025 when it comes to major retailers shuttering … Continue reading JCPenney stores closing 2025: See the full list of doomed locations
The choice is clear: Comb through 111 HubSpot updates from January, or look at our list of the 14 that admins and marketing managers need to know. Tyler Samani-Sprunk on February 13, 2025 HubSpot unveiled a whopping 111 updates last month, and we’ve identified the 14 most impactful changes to optimize your team’s performance … Continue reading The 14 best HubSpot updates from January 2025
Restoring brand trust in 2025 requires empathy, real action and continuous engagement — not just crisis response and PR spin. Shama Hyder on February 12, 2025 A PR crisis is one of the most daunting things an organization can face. Companies in industries like healthcare, AI and commercial aviation all faced recent public disasters. … Continue reading How a human-centric approach could fix reputational disasters in 2025
