Hi, Welcome Welcome back Downsizing and Rightsizing: How to Simplify Your Life in Retirement Due / Aug 30, 2023 Part of retirement means re-evaluating your needs and transitioning to a new chapter of life. This downsizing process can be emotional as well as beautiful. Evaluating what you need out of your home can be one of … Continue reading Downsizing and Rightsizing: How to Simplify Your Life in Retirement
ChatGPT is suddenly everywhere. Are we ready? The disinformation crisis is about to get so, so much worse. Andrew Tarantola Senior Editor Updated Mon, Apr 3, 2023 Carol Yepes via Getty Images For a product that its own creators, in a marketing pique, once declared “too dangerous” to release to the general public, OpenAI’s ChatGPT … Continue reading Google is pushing its AI-powered search on India and Japan next
Podcasts Drive Sales And Branding: Study by Ray Schultz , August 23, 2023 An impressive 48% of listeners have purchased at least one product advertised in a podcast in the past year. And 76% can recall at least one advertised product, according to The Power of Podcasts, a study from Voices, conducted by Momentive. In … Continue reading Podcasts Drive Sales And Branding: Study
By Sam Becker August 30, 2023 Banking is evolving. While most people may associate a trip to the bank with a long wait in line and grumpy tellers, some banks are upping the ante: They now have branch locations that more closely resemble hotel lobbies, with concierges, cucumber water, and even quiet sitting areas. … Continue reading How Citi is stealing the airline status playbook to give its customers perks
The platform is reversing the decision of former CEO, Jack Dorsey, as part of its “commitment to free speech.” Nicola Agius on August 30, 2023 X, formerly known as Twitter, is lifting its ban on political advertising in the US. The Elon Musk-owned platform famously banished political ads back in 2019 when former CEO Jack … Continue reading X (Twitter) marks its spot by bringing back political ads
10 Strategies to Recession-Proof Your Small Business and Thrive in Challenging Times Hitesh Gambhava / Aug 29, 2023 NOW is the time to safeguard your business against the perils of the economic downturn. Once the economy begins to decline, it might be too late to take action and steer your business toward survival and … Continue reading 10 Strategies to Recession-Proof Your Small Business and Thrive in Challenging Times
Omnicom Strikes First-Mover Deal With Criteo, Gains Access To ‘Digital Shelf’ Data by Joe Mandese @mp_joemandese, August 24, 2023 Omnicom this morning announced it is expanding its data-sharing relationship with “commerce media” platform Criteo to include “digital shelf data and insights” from Criteo’s retail media network. The companies said Omnicom is the first holding company … Continue reading Omnicom Strikes First-Mover Deal With Criteo, Gains Access To ‘Digital Shelf’ Data
Here’s how marketing leaders can address hybrid work challenges, from enhancing decision-making processes to tackling meeting hurdles. Ruben Ugarte on August 30, 2023 Remote or hybrid working environments have been a fact of life for many marketing organizations since COVID-19 arrived in 2020. Not only has remote working not gone away, there’s evidence that the … Continue reading How hybrid teams can make better decisions
How Does Technology Improve Workplace Safety? Brad Anderson / Aug 29, 2023 Every business should prioritize workplace safety and increase it to offer employees the best environment. Employees want to feel protected to give their best, and it is a company’s responsibility to ensure at least optimal working conditions. Plus, if employees aren’t exposed … Continue reading How Does Technology Improve Workplace Safety?
In the new analytics landscape, creative execution emerges as the key optimization lever for optimal brand performance and sales. Richard Wheaton on August 29, 2023 Traditional strategies for ad campaign optimization are fast becoming obsolete in an AI-driven, privacy-first landscape. Most significantly, we are pivoting from a world of demographic segments to one of dynamic … Continue reading Mastering the art and science of creative analytics
