Hi, Welcome Welcome back See how marketing technology integrations are evolving from no-code to prompt-driven AI experiences. Milton Hwang on December 28, 2023 In their “Martech for 2024” report, Scott Brinker and Frans Riemersma compared AI’s adoption to a compressed version of Gartner’s Hype Cycle. Certainly, the pace of change in martech now is unprecedented. … Continue reading How AI’s ‘describe and done’ can revolutionize your work
Apple is selling its contested Watch models again after import ban pause You can scoop up a Series 9 or Ultra 2 directly from the company’s website. Lawrence Bonk Thu, Dec 28, 2023 Photo by Cherlynn Low / Engadget The Apple Watch Series 9 and Ultra 2 wearables are back on sale via the … Continue reading Apple is selling its contested Watch models again after import ban pause
Pixel 8 Pro reintroduces ultrawide astrophotography feature Deanna Ritchie / Last Updated: Dec 21, 2023 Google has reintroduced the ultrawide astrophotography feature in their Pixel 8 Pro after removing it from their previous models, Pixel 5 and Pixel 4a 5G, in 2020. The company eliminated the capability due to subpar image quality, which left … Continue reading Pixel 8 Pro reintroduces ultrawide astrophotography feature
Anthropic Has An AI Copyright Indemnity Clause by Laurie Sullivan , Staff Writer @lauriesullivan, December 28, 2023 Amazon and Google this year invested millions in a San Francisco startup that develops large-scale artificial intelligence (AI) systems. Its name is Anthropic, and this week it told investors to expect more than $850 million in annualized revenue by … Continue reading Anthropic Has An AI Copyright Indemnity Clause
How marketers will adapt with new metrics and harness AI to manage efficient ad budgets. Oh, and there’s an election this year. Chris Wood on December 28, 2023 In the year ahead, digital advertisers will be looking to harness AI and new metrics in the evolving digital space. They want to keep budgets down, even … Continue reading 2024 Predictions: Advertising and digital media
Little email things — like signature, subject lines and how to personalize — have a big impact and are easy to overlook. Margaret Lee on December 27, 2023 Inboxes are overflowing and attention spans are shrinking. Crafting emails that resonate with your audience and drive conversions is more challenging than ever. To stand out and … Continue reading Email marketing 101: The five basics
The New York Times is suing OpenAI and Microsoft for copyright infringement The AI companies used the newspaper’s articles for training. Malak Saleh Updated Thu, Dec 28, 2023 AP The New York Times is suing OpenAI and Microsoft for using published news articles to train its artificial intelligence chatbots without an agreement that compensates … Continue reading The New York Times is suing OpenAI and Microsoft for copyright infringement
B2C and B2B marketers will look to better data governance and first-party strategies during an almost certain third-party cookie phaseout. Chris Wood on December 27, 2023 In the year ahead, consumer and B2B marketers will be focusing on first-party data strategies to replace their dependence on third-party cookies. Those cookies are retiring in 2024. In … Continue reading 2024 Predictions: Data and AI on marketers’ minds
Stability AI launches new subscription plans Deanna Ritchie / Last Updated: Dec 21, 2023 Stability AI, the firm responsible for the widely-used text-to-image model Stable Diffusion, has introduced a new subscription plan targeting commercial users of their models. The launch of this service aims to strike a balance between upholding transparency and generating income … Continue reading Stability AI launches new subscription plans
The language barrier between marketing operations and top executives is a problem for both sides. Here’s what you need to do. Ali Schwanke on December 27, 2023 The scenario is all too common: a marketing operations team, armed with detailed analytics and performance metrics, presents their latest campaign results. A busy CEO, however, now barraged … Continue reading How marketing ops can learn to speak C-suite
