Hi, Welcome Welcome back Where 6M Pieces Of Content Got Attention by Laurie Sullivan , Staff Writer @lauriesullivan, January 10, 2024 Content will once again this year become a focus for marketers, but perhaps not the way you might expect. While this year many marketers will create and test content with the assistance of generative artificial … Continue reading Where 6M Pieces Of Content Got Attention
By Jessica Bursztynsky January 10, 2024 Headspace has started to integrate its mindfulness content and its clinical mental health services into one platform. The end-to-end mental health support offering comes about two-and-a-half years after the platform merged with Ginger, an on-demand mental health service. Starting this month, Headspace’s enterprise customers who have signed up … Continue reading Headspace begins rolling out all-in-one mental health offering following 2021 Ginger merger
By Associated Press and Bobbie Gossage January 10, 2024 Twitch, the video game streaming platform acquired by Amazon a decade ago for close to $1 billion, is laying off more than 500 employees as the company tries to turn the tremendously expensive division profitable. Twitch CEO Dan Clancy in an email to employees said that even … Continue reading Tech layoffs: Amazon lays off hundreds from Twitch and Prime Video
Businesses wanting to maintain their online presence will need to rebuild their sites using an alternative platform. Nicola Agius on January 10, 2024 Websites made with Google Business Profiles will be turned off in March. Customers attempting to visit those websites will be automatically redirected to your Business Profile until June 10. Beyond this date, … Continue reading Google to shut down Business Profiles websites
By Elizabeth Segran January 10, 2024 Rent the Runway, the 14-year-old fashion rental company, is restructuring, cutting 10% of its corporate jobs, which is equivalent to 37 employees. And its chief operating officer and president, Anushka Salinas, will leave at the end of the month, after 11 years at the company. Jennifer Hyman, Rent … Continue reading Rent the Runway CEO on laying off 10% of the company: ‘This is a realignment around growth’
Twitch is laying off 35 percent of its workforce The Amazon division remains unprofitable due to high costs. Steve Dent Updated Wed, Jan 10, 2024, ASSOCIATED PRESS Amazon-owned Twitch is preparing to lay off 35 percent of its employees or a little over 500 people. The news was first reported by Bloomberg on Tuesday … Continue reading Twitch is laying off 35 percent of its workforce
Customized experience can lead to heightened satisfaction and loyalty. Comarch on January 9, 2024 Imagine walking into a hotel room and discovering a personalized note next to a plate of your favorite food. Opening the note reveals information about hotel amenities and recommendations for local attractions aligned with your interests. It sounds like a dream … Continue reading Elevate customer loyalty through tailored experience by Comarch
Research, engagement metrics and post-event feedback are all crucial to build the ideal digital event for your audience. Chris Wood on January 9, 2024 How do you make sure your digital events are engaging and effective with your audience? Look at the data. And with digital events, there’s no shortage of data that event marketers … Continue reading 3 kinds of data to optimize digital events
Real-time customer data platforms (CDPs) promise to transform the way businesses collect, analyze, and utilize customer data to drive personalized marketing strategies and enhance customer experiences. Kim Davis on January 9, 2024 Delivering relevant messages to the right audience at the right time is the mission of marketers. Being able to deliver messages tailored to … Continue reading Real-time customer data platforms: The promise and the reality
Future-Proofing Your Website: Adapting to 2024 Web Technologies and Trends Matt Dorman / Last Updated: Jan 9, 2024 Emerging web technologies are changing the way CTOs think about the websites of the future. Globally, forward-thinking companies understand the need to adopt and adapt to tech advancements. They have to in order to reach consumers … Continue reading Future-Proofing Your Website: Adapting to 2024 Web Technologies and Trends
