Hi, Welcome Welcome back June 28, 2024 Hims & Hers shares plunge 12% amid allegations of GLP-1 drug sourcing from ‘shady supplier’ A new report criticized Hims GLP-1 offerings, specifically where the company is getting them from. BY Sam Becker Roughly a month after announcing that it would offer GLP-1 injectable weight-loss drugs comparable to the … Continue reading Hims & Hers shares plunge 12% amid allegations of GLP-1 drug sourcing from ‘shady supplier’
June 28, 2024 AI offers financial firms a hand but isn’t ready for more complex tasks The spread of AI-based systems offers big opportunities for financial services firms, executives say, but asset managers also face higher stakes than other consumer-facing businesses because they manage sensitive information. BY Reuters The spread of artificial intelligence-based systems offers big … Continue reading AI offers financial firms a hand but isn’t ready for more complex tasks
YouTube Sees Brand Fans Move From Consumers Of Culture To Shaping It by Laurie Sullivan , Staff Writer @lauriesullivan, June 28, 2024 Some 65% of Gen Z — defined as people between the ages of 14 and 24 — describe themselves as video content creators, according to the YouTube Culture & Trends Report 2024 released this week … Continue reading YouTube Sees Brand Fans Move From Consumers Of Culture To Shaping It
Uncover powerful marketing strategies to streamline decision-making and guide customers to purchase with confidence. Brianna Miller on June 28, 2024 In the age of unlimited information, decision paralysis has become a significant challenge for businesses and consumers alike. With so many choices, the fear of making the wrong decision can lead to complete inaction. … Continue reading 7 marketing strategies to conquer decision paralysis
June 28, 2024 Why Satya Nadella and other tech titans are betting on cricket to become a new American pastime The founders and investors in Major League Cricket are tapping into the sport’s diaspora to create a new world order for T20 cricket. BY Talib Visram Cricket may be the second most-watched sport in the world, … Continue reading Why Satya Nadella and other tech titans are betting on cricket to become a new American pastime
June 28, 2024 Uber and Lyft settle with drivers over pay and benefits in a Massachusetts lawsuit The settlement includes a minimum hourly wage of $32.50 as well as benefits. BY Associated Press Drivers for Uber and Lyft will earn a minimum pay standard of $ 32.50 per hour under a settlement announced … Continue reading Uber and Lyft settle with drivers over pay and benefits in a Massachusetts lawsuit
Imagine a world where AI doesn’t just adjust the tone of a message to ‘witty’ or ‘professional,’ but adds tone and context based on customer data. Milton Hwang on June 27, 2024 What I mean by ‘Spammers’ Jay Schwedelson Michelle Taite, CMO, Intuit Mailchimp Can ‘hyper’ ever become a segment of one? How AI … Continue reading When AI truly understands our customer data, we’ll deliver on true personalization
June 27, 2024 Minnesota’s Rapidan Dam partial failure: Here’s what to know It’s the second-largest flood in the dam’s history and the equivalent of once-a-century flooding. BY Associated Press The visuals were stunning: Water from the Blue Earth River surged around a southern Minnesota dam, carrying a shipping container with it as it toppled utility poles, … Continue reading Minnesota’s Rapidan Dam partial failure: Here’s what to know
At a time when everything and anything is potentially controversial, some brands are speaking up and some are shutting down. Both approaches are risky. Constantine von Hoffman on June 27, 2024 Welcome to the age of outrage, when even the most innocuous ad risks becoming a culture war casus belli. Tonight’s presidential debate … Continue reading How to market in the age of outrage
Authenticity Proven To Reduce Digital Ads’ Carbon Footprint by Laurie Sullivan , Staff Writer @lauriesullivan, June 27, 2024 Google has been pushing authenticity in ads and content for years. Now global analysis of more than one trillion ad impressions in display and video show a direct correlation between high-quality digital ads and lower carbon emissions. DoubleVerify, … Continue reading Authenticity Proven To Reduce Digital Ads’ Carbon Footprint
