Hi, Welcome Welcome back IAB report finds more money moving to digital video advertising even as measurement problems persist. Constantine von Hoffman on July 16, 2024 Marketers continue to move money into digital video despite significant doubts about audience measurement, according to a new report from the IAB. Digital video ad spending is expected … Continue reading Digital video ad spend sees 16% increase this year
July 16, 2024 Why couples should consider staggered retirements In addition to the financial ramifications of staggered retirement, there are the emotional ones as well, including how couples feel about one partner still working and the other tapping on their shoulder wanting to take a trip somewhere. BY Reuters When you envision retirement with a partner, … Continue reading Why couples should consider staggered retirements
Amazon Prime Day Featured Brands See Boost In Search Interest by Laurie Sullivan , Staff Writer @lauriesullivan, July 16, 2024 Analysis from Captify on Tuesday shows an increase in searches including the brand name and Amazon in search keywords, suggesting a high purchase intent for consumers who seek these brands. Samsonite (up 407%), Dyson (up 305%), Crest (up … Continue reading Amazon Prime Day Featured Brands See Boost In Search Interest
July 16, 2024 Elon Musk says he’s moving X, SpaceX to Texas in response to new CA gender law The new law bans school districts from passing policies that require schools to notify parents if their student asks to change their gender identification or sexual orientation unless the student gives permission. BY Jessica Bursztynsky Elon Musk … Continue reading Elon Musk says he’s moving X, SpaceX to Texas in response to new CA gender law
Komo is bringing customer engagement activations to huge events like Comic Con but also to sports, shopping centers and media broadcasts. Kim Davis on July 16, 2024 New York Comic Con 2023: 200,000 attendees. Pax West 2023, an event for gamers: 120,000 attendees. These are huge events with deeply engaged audiences, right? It hasn’t … Continue reading Comic Con trivia, cat personalities and beyond: Empowering customer engagement
July 16, 2024 Nearly half of Amazon warehouse workers get injured in the Prime Day rush A new Senate report alleges that understaffing and a preference for speed over safety have led to a far higher-than-average incident rate for the e-commerce giant. BY Sarah Bregel Amazon’s Prime Day is pretty fantastic for customers. It’s the time … Continue reading Nearly half of Amazon warehouse workers get injured in the Prime Day rush
July 16, 2024 The new Trump-Vance logo looks familiar—and that’s exactly the point The new campaign logo is nearly identical to former President Trump’s 2016 and 2020 branding, but it signifies a whole new political era. BY Hunter Schwarz The Trump campaign is saving on design costs. After former President Donald Trump announced freshman Senator J.D. … Continue reading The new Trump-Vance logo looks familiar—and that’s exactly the point
July 16, 2024 Michigan farmworkers face precarious work and labor exploitation. Many are migrant and seasonal workers In 2013, the last year for which official records exist in Michigan, the state saw close to 94,000 migrant and seasonal farmworkers. BY The Conversation Michigan is famous for its fruit festivals. Visitors can sample cherries at the National … Continue reading Michigan farmworkers face precarious work and labor exploitation. Many are migrant and seasonal workers
Uncover the hype and reality of AI in customer data platforms and why a broader AI framework is essential for maximizing its benefits. Zack Wenthe on July 16, 2024 AI dominates trade shows, boardrooms and sales conversations. It’s mentioned at nearly every event or webinar. With the potential of generative AI anbd other advanced … Continue reading Navigating AI’s place in the CDP landscape
July 16, 2024 Scams on Amazon Prime Day 2024: Here’s what to watch for The Better Business Bureau advises shoppers to be vigilant for look-alike websites and unsolicited calls during sales events this month. BY Associated Press Amazon Prime Day is here, and experts are reminding consumers to be wary of scams. Deceptions such as phony … Continue reading Scams on Amazon Prime Day 2024: Here’s what to watch for
