Hi, Welcome Welcome back Breaking down silos with unified goals and incentives boosts productivity, accountability, and long-term success. Greg Kihlstrom on December 13, 2024 What if all teams were truly working toward the same goal? Often, it feels like everyone is on separate paths, not fully aligned to reach the same destination. For example, … Continue reading How shared goals and incentives improve marketing results
Latest Posts
TikTok loses its bid to pause the law that could ban it next month
TikTok loses its bid to pause the law that could ban it next month The company said it plans to appeal to the Supreme Court. karissa bell Sat, Dec 14, 2024 STR via Getty Images A federal court has denied TikTok’s request for a temporary pause of a law that could result … Continue reading TikTok loses its bid to pause the law that could ban it next month
Amazon Ring: Real And Raw Works
Amazon Ring: Real And Raw Works by Laurie Sullivan , Staff Writer @lauriesullivan, December 13, 2024 My Ring doorbell in Wyoming has captured some amazing live wildlife images. Each time the Ring detects motion it sends a signal to my phone. Most recently, a red fox scurried across my front porch. I don’t pay for Ring’s … Continue reading Amazon Ring: Real And Raw Works
AI adoption gap found between executives and entry-level marketers
New studies point to gaps stemming from marketing role and company size. And very few marketers want AI “in the driver’s seat” just yet. Chris Wood on December 13, 2024 The level of your AI adoption may have something to do with your salary and role, and maybe the size of your company. Two … Continue reading AI adoption gap found between executives and entry-level marketers
Broadcom enters the trillion-dollar club on AI strength
The semiconductor giant’s Q4 results underwhelm analysts on total revenue, but skyrocketing AI sales spur a stock rally that places Broadcom among America’s tech elite. BY Michael Grothaus Shares in the semiconductor giant Broadcom (Nasdaq: AVGO) are urging in early market trading this morning after the company announced its Q4 2024 earnings, in which it revealed … Continue reading Broadcom enters the trillion-dollar club on AI strength
What every marketer should watch for in 2025
Prepare for 2025 with insights on fallback strategies, email marketing innovations and staying ahead in a rapidly evolving landscape. Ryan Phelan on December 13, 2024 We are days away from closing the books on 2024 (thank goodness). How did your year go? I can’t believe how fast this year has gone. Yet, at times, … Continue reading What every marketer should watch for in 2025
Judge blocks WordPress from blocking WP Engine
Latest in the WordPress v. WP Engine battle: California judge issues an injunction against WordPress. Kim Davis on December 12, 2024 The latest round in the battle between WordPress owner Automattic and WP Engine was won by the latter with California District Court judge Araceli Martínez-Olguín issuing an injunction to prevent Automattic blocking WP … Continue reading Judge blocks WordPress from blocking WP Engine
What is a ‘winter arc’? How you can use it to supercharge your resolutions
New Year’s might not be the best time to set career goals or embrace a new wellness habit. BY Stephanie Vozza An overwhelming number of people—91%, says one study—fail to keep their New Year’s resolutions. Still, a decent percentage of Americans continue to make one each year. But what if January 1 isn’t the best time … Continue reading What is a ‘winter arc’? How you can use it to supercharge your resolutions
Australia wants to tax Meta, Alphabet, and other platforms if they don’t pay for news
The tax would apply from January 1 to tech companies that earn more than AU$250 million ($160 million) a year in revenue from Australia. BY Associated Press The Australian government said Thursday it will tax large digital platforms and search engines unless they agree to share revenue with Australian news media organizations. The tax would apply … Continue reading Australia wants to tax Meta, Alphabet, and other platforms if they don’t pay for news
Why syncing email and SMS is critical to marketing success
Combining SMS with email unlocks more opportunities for customer engagement and higher revenue. Here’s how to do it right. Alexander Melone on December 12, 2024 About 65% of the world’s population use text messaging, so it’s no wonder SMS marketing is growing at a staggering rate. To get the best out of this, your … Continue reading Why syncing email and SMS is critical to marketing success