It’s easy to fall into the productivity trap. Here’s what you can do to steer clear of unhealthy habits and reduce burnout. BY Pavithra Mohan As 2024 comes to a close, you might be feeling the pressure between year-end deadlines and holiday plans. Perhaps you’re looking to supercharge your productivity—or maybe you’re thinking ahead to your … Continue reading What you can do to avoid toxic productivity
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Why you should write your competitor’s business plan
It’s not just an exercise when launching a new business. Here’s how to think deeply about your competition during times of change. BY Mickey Lyons Writing a thorough business plan is a necessary if tedious part of starting a business. But it’s not just for the startup phase. It’s also a good practice for existing businesses … Continue reading Why you should write your competitor’s business plan
TikTok ban: 5 essential reads on the case and its concerns
How much influence does the Chinese government have at TikTok? BY The Conversation A three-judge panel of the U.S. Court of Appeals for the District of Columbia Circuit on December 6, 2024, upheld a law requiring TikTok’s China-based parent company, ByteDance, to sell the video app by January 19, 2025, or face a nationwide ban on … Continue reading TikTok ban: 5 essential reads on the case and its concerns
AI-powered martech news and releases: December 5
Nearly half of advertisers mostly trust AI to make campaign decisions without human help, a new report says. Constantine von Hoffman on December 5, 2024 Almost half of advertisers now “completely” or “mostly” trust AI adtech to make decisions about campaigns without human oversight — up from 25% last year, according to a report … Continue reading AI-powered martech news and releases: December 5
3 investment strategies that will help you afford (and enjoy) that dream vacation
Your upcoming vacation to Baja may seem to have nothing in common with your 401(k)—but you’ll get more out of your travel plans if you treat them like an investment. BY Emily Guy Birken We often treat vacations as a kind of free time outside of our normal lives. When we’re traveling, we feel free … Continue reading 3 investment strategies that will help you afford (and enjoy) that dream vacation
Wildland firefighters face up to a $20,000 pay cut, among many other challenges
Mental health risks, seasonal financial strain, and uncertainty regarding federal pay and benefits make this a precarious time for wildland firefighters. BY The Conversation As cool weather arrives and the number of U.S. wildfires declines, wildland firefighters who have spent months working in the heat and smoke are able to take a much-needed break. But for … Continue reading Wildland firefighters face up to a $20,000 pay cut, among many other challenges
Uniphore acquires ActionIQ and Infoworks
The move gives the company capabilities that are essential to its new Zero Data AI Cloud platform. Constantine von Hoffman on December 6, 2024 Uniphore announced today that it is acquiring data technology firms ActionIQ and Infoworks. The move is a key part of the company’s new Zero Data AI Cloud, aimed at accelerating … Continue reading Uniphore acquires ActionIQ and Infoworks
Where do martech practitioners sit in organizations?
Organizational placement shapes martech professionals’ roles, responsibilities and impact across marketing, IT and product teams. Steve Petersen on December 6, 2024 Martech practitioners operate at the intersection of marketing and technology. As such, they can be placed at different places on an organizational chart. Where they are in the organization affects their responsibilities and … Continue reading Where do martech practitioners sit in organizations?
How 2025’s digital products will evolve
As platforms converge on AI and social features, the next wave of innovation will come from unexpected places. BY Brad Weber When most people hear “TikTok features,” there’s usually some eye-rolling involved. But after 17 years of helping companies navigate digital transformation, I’ve noticed something more profound happening. When working with leaders in financial services, real … Continue reading How 2025’s digital products will evolve
Google AI Advances Gemini Live In New Way To Talk With Search
Google AI Advances Gemini Live In New Way To Talk With Search by Laurie Sullivan , Staff Writer @lauriesullivan, December 6, 2024 A new Google AI Mode code could be behind the latest release of its Gemini Live app, which enables users to have an actual conversation with artificial intelligence (AI) in a multimodal experience. The spoiler … Continue reading Google AI Advances Gemini Live In New Way To Talk With Search