Hi, Welcome Welcome back Amazon Personalized Journeys, Curated Wardrobes, Real-Time Costs by Laurie Sullivan , Staff Writer, July 18, 2025 As long as consumers are willing to share lots of personal information with AI agents, artificial intelligence (AI) from companies like Amazon, Google, Meta, Microsoft, OpenAI, Anthropic and others will plan their trip, pick out … Continue reading Amazon Personalized Journeys, Curated Wardrobes, Real-Time Costs
The advertisers are back, thanks to Elon Musk’s relationship with President Trump. But the audience never left — and that includes B2B buyers. Constantine von Hoffman on July 18, 2025 X (formerly Twitter) has changed a lot in the past couple of years, and for B2B marketers, it may not feel like the obvious … Continue reading B2B marketing on X: What you need to know
HubSpot’s June updates will help with smarter AI, cleaner data and more power across the platform. Here are the updates you need to know. Tyler Samani-Sprunk on July 17, 2025 With more than 100 product updates released last month, June continues HubSpot’s momentum in AI innovation, CRM flexibility and cross-team efficiency. Whether you’re in … Continue reading 14 HubSpot updates from June 2025 you can’t miss
July 18, 2025 The 6 attachments sabotaging your work BY Bob Rosen Americans are not happy these days. Some of this angst is caused by the state of the world. Americans feel lonely, angry, cynical, and polarized. How are we supposed to do our best work considering all that is going on? But the problem actually … Continue reading The 6 attachments sabotaging your work
A credible health stat didn’t hold up. This real-world example reveals how AI search can mislead and how healthcare brands can respond. Alicia Arnold on July 17, 2025 Zero-click search is becoming the norm — AI delivers instant answers, and users rarely look beyond them. However, when the topic is health, overlooking original sources … Continue reading When AI summarizes health data, small errors become big risks
July 17, 2025 Agentic AI can help nonprofits find new funding sources BY Scott Brighton Consultants, advisors, and boards are consistently giving nonprofits the same singular advice in 2025: Diversify fundraising sources. Why? Because the new administration’s reduced appetite for federal funding has created challenges ranging from significant budget cuts to threats to organizational survival for … Continue reading Agentic AI can help nonprofits find new funding sources
Causal AI brings audit-grade clarity to GTM, enabling a shift from cost-center thinking to asset-based strategy in marketing and sales. Mark Stouse on July 17, 2025 For as long as most of us can remember, go-to-market (GTM) operations — especially marketing and sales — have been treated almost entirely as operating expenses. The logic … Continue reading Your GTM spend isn’t just an expense — it’s an asset
July 17, 2025 Trump’s World Liberty Financial crypto tokens approved for trading BY Reuters Holders of the digital tokens issued by World Liberty Financial, one of the crypto ventures of the family of Donald Trump, voted on Wednesday to make them tradable, paving the way for their wide sale and purchase — potentially boosting the value … Continue reading Trump’s World Liberty Financial crypto tokens approved for trading
Dark Users by Joe Mandese , July 17, 2025 During nearly half a century covering the advertising marketplace, nothing has fascinated me more than the concept of “dark media,” which are the parts of the media universe that influence consumers, but are effectively invisible to ad industry practitioners. But it wasn’t until 2011 that I … Continue reading Dark Users
A veteran copywriter gives you his framework for webinar email promotions that get clicks and registrations. Joe Cunningham on July 16, 2025 Webinar emails that motivate people to click, make time in their busy calendars and actually show up aren’t easy to write. I get it. Been there, got the T-shirt. The single biggest … Continue reading Fix your webinar emails before your next campaign flops
