Affleck’s AI Insights: A Blueprint For Moviemaking’s Creative Future by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2025 Creative and artificial intelligence (AI) and whether or not the technology will disrupt artistry have been ongoing topics of debate. Actor and moviemaker Ben Affleck has his own ideas and perspectives on the role of AI in … Continue reading Affleck’s AI Insights: A Blueprint For Moviemaking’s Creative Future
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Why causal AI works when other forecasting models fail
Causal AI adapts in real time, learning from every shift. Here’s why it outperforms static models when the market won’t sit still. Mark Stouse on July 8, 2025 Marketers have long been trained to think in linear terms. Historical data goes in; forecasts come out. Marketers are trained to think in linear terms. Historical … Continue reading Why causal AI works when other forecasting models fail
One of your most valuable assets is the leaders you create
July 08, 2025 One of your most valuable assets is the leaders you create BY Andrew Schaap I work in the data center industry, where we’re known for our digital-ready, adaptive infrastructure. Yet one of our most valuable products is actually the leaders we create. Developing leaders is critical for every growing company. For us, it’s … Continue reading One of your most valuable assets is the leaders you create
An honest guide to smart martech modernization (DD)
Stop apologizing for your “outdated” stack. While competitors chase shiny new tools, you can build something lean, effective and profitable. Gene De Libero on July 8, 2025 The pressure to modernize your marketing technology stack is real. Your competitors seem to be running circles around you with sophisticated automation, your CEO keeps asking why … Continue reading An honest guide to smart martech modernization (DD)
Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals?
Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals? by Laurie Sullivan , Staff Writer @lauriesullivan, July 8, 2025 Amazon Prime Day 2025 officially kicked off Tuesday and runs through Friday. The ecommerce sale applies to more than 35 categories like apparel, beauty, and home. Amazon’s AI assistant Rufus aims to benefit shoppers — but are … Continue reading Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals?
Data clean rooms: What you need to know
Data clean rooms are a great solution to privacy and data sharing issues — if you find the right one. Constantine von Hoffman on July 8, 2025 The way marketers use data is shifting fast, mainly because of privacy laws like GDPR and CCPA. Companies are under pressure to find new ways to analyze … Continue reading Data clean rooms: What you need to know
Moonvalley releases its ‘power tool’ for AI filmmaking
July 08, 2025 Moonvalley releases its ‘power tool’ for AI filmmaking On Tuesday, AI lab Moonvalley announced the public release of Marey, a video model designed as a production-grade tool for professional filmmakers. Marey—pronounced “Mary” and named after early film pioneer Étienne-Jules Marey—was trained exclusively on explicitly licensed material. Cofounder and CEO Naeem Talukdar says … Continue reading Moonvalley releases its ‘power tool’ for AI filmmaking
3 marketing tasks genAI can help with — no copywriting involved
From curating newsletters to prepping survey data for Family Feud: Email Edition, here are three real-world AI use cases for marketers. Jeanne Jennings on July 7, 2025 Last year, I wrote about three ways marketers could use generative AI without copywriting, and the response surprised me. Many of us are looking for ways to … Continue reading 3 marketing tasks genAI can help with — no copywriting involved
How leaders can future-proof their business
July 07, 2025 How leaders can future-proof their business BY Brad Olson In the midst of economic volatility driven by inflation, tariffs, and global geopolitical tensions, how do businesses keep up without a crystal ball? As the CEO of Sollis Health, my deep background in scaling mission-driven brands has taught me that thriving businesses don’t predict … Continue reading How leaders can future-proof their business
A Near ‘Nervous Breakdown’ And ChatGPT’s Apology
A Near ‘Nervous Breakdown’ And ChatGPT’s Apology by Laurie Sullivan , Staff Writer @lauriesullivan, July 7, 2025 Lindsay Kaplan, CEO and co-founder of Chief, “just about had a nervous breakdown” after asking ChatGPT to help her write something creative. “Once I stripped it of its crutches — no rule of threes, no ‘not x but y’ … Continue reading A Near ‘Nervous Breakdown’ And ChatGPT’s Apology