Finding New Leads For Your Business

— February 14, 2018

Finding new leads for your business takes up a lot of time; almost all of it, in fact. According to Investopedia, a sales lead is “a prospective consumer of a product or service, created when an individual or business shows interest and provides contact information.” What can we do to make better use of our time in our pursuit of new leads? You’ll be happy to know there are various means and methods to find new leads that should both cut down on the time spent searching for them and increase the amount you have.

Best of all, these tips are free and won’t cost you a penny.


Ninja Outreach has been helping customers quadruple their traffic and increase sign-ups by ten. This is a fantastic tool that enables you to find leads and then reach out to them with just one solution. Whether you’re looking for blogger outreach, content marketing, or lead generation, they allow you to search for a topic and then deliver all the influencers relevant to those keywords. And with over 23 million websites in their database, you’ll probably find everything you want and then some.

The influencer’s info includes everything from their social profiles, contact info, SEO metrics, and engagement data. They also allow you to record each and every encounter you have with an influencer so you don’t forget what’s been talked about.

You can even email your lists of influencers with customized templates with NinjaOutreach then tracking opens, clicks, and replies.


Sumo offers up a suite of tools to increase your traffic, build a following and track your success every step of the way. It takes less than a minute to open your account and begin finding leads. There’s no coding needed; you can create directly on your website, and it’s free to use.

LinkedIn Sales Navigator

This is an add-on for Gmail and it allows you to access LinkedIn profile data for any of your contacts who are also in your Gmail. It will generate “icebreakers” in the form of shared connections, experiences, and interests. You can even hover over an email address that’s in your message to see their profile. There’s a premium (paid) feature that allows you to also save contacts as leads in your Sales Navigator account and also utilize TeamLink – a feature that lets you know if a lead is connected to a colleague, allowing you to ask for an introduction.


This platform serves up tools to better profile, manage, and promote your people on your website and more. Here you can find experts speaking on over 25,000 topics: from social responsibility to innovation; from entrepreneurship to biotech.


This lead generation tool also comes with an email finder. Simply select your search criteria and in return you’ll get a list of leads complete with names, corporate emails, positions, LinkedIn URLs, and more. They offer up an easy-to-use interface to manage all your leads and allow you to integrate your lists with apps like Salesforce, Pipedrive, Gmail, and Hubspot.

Revamp CRM

This all-in-one CRM platform allows you to add contacts, leads and businesses with no limits. You can even create schedules that your team can access as well as connect your store, if you have one, to get analytics, help manage revenue and track team performance. Revamp also offers up automated email campaigns that use dynamic tags.

Find That

This app allows you to find emails for pretty much anyone by using data analytics and cross-checks. It also enables you to verify email lists you’ve generated yourself. You can download the Chrome extension too so that it’s always at your fingertips.


HotJar gives visitors to your website what they want, care about, and interact with by mapping out their clicks, taps and scrolling time. Using just one script and one account, HotJar captures all the analytics and feedback you’ll need to know which leads are worth pursuing.


Bitrix24 offers up a suite of social collaboration, communication and management tools for your team and comes with four “plans” running from free to $ 199 per month. This comes with online storage, group chat, video conferencing, calendars, email, and telephone. You get CRM software to boot; allowing you to organize/track interactions with potential and existing leads.


Increase your PR leads in real-time thanks to this app. Simply set your keyword alerts to get a daily summation of PR opportunities that you need to increase your reach and find leads.

This app generates social leads via platforms like LinkedIn, Facebook, and Twitter. Add it as a Chrome extension, then add in each of the social media sites you’re interested in. From there, you can find out more about your contacts and how they might be a lead or find one for you.


This tool creates leads, grabs emails, and drives traffic. It integrates well with apps like Aweber, Mailchimp, and Campaign Monitor to increase your social shares, likes, and tweets.


A plugin for WordPress sites that helps list-building by connecting to the biggest email platforms to collect addresses directly through your site. It also gives you shareable buttons, and allows for fans and potential leads to connect with your content with a simple click.

There are so many tools to help grow and generate new leads for your business and these are but a few. Whether you’re growing sales leads or influencer leads that help spread your message, any of these apps/platforms – from NinjaOutreach to AddThis will help do just that.

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Author: Aidan Cole

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