James Burbank — July 10, 2017 — July 10, 2017 Photo-Mix / Pixabay It would probably be a good idea to confirm this with someone who has a degree in business history, but it’s highly likely that employer branding has been an integral part of business since…forever. The second caveman to realize he could sell … Continue reading Why (and How) You Should Use Twitter for Employer Branding
Roman Kniahynyckyj — June 8, 2017 Follow @kniahynyckyj— June 8, 2017 OpenClipart-Vectors / Pixabay Tweets travel fast. Really fast. And the more embarrassing and horrible the tweet may be, the faster it seems to travel. That means a Twitter faux pas could have you looking like a total twit across the entire universe in perhaps … Continue reading How Not to Look Like a Twit on Twitter
Sahail Ashraf — June 2, 2017 Follow @Talcontent— June 2, 2017 There is ample evidence that tweets and updates can go viral. But it is still surprising to see how completely random and obviously not thought-through updates suddenly become huge. Some of them even become more famous and far-reaching than those that celebrities produce. Celebrities … Continue reading Wendy’s In Social Media: An Ordinary Guy And The Most Retweeted Tweet Of All Time
Justin Wilson — April 23, 2017 Follow @Jus_Wilson— April 23, 2017 With 6,000 tweets sent every second, there are lots of different types of tweets around. If you are starting a conversation from a business Twitter account, there are a number of different elements which get you closer and closer to the perfect tweet: Snappy … Continue reading What is the Perfect Tweet?
Kenna Griffin — March 28, 2017 — March 28, 2017 Can you establish your professional brand in 160 characters or less? If you have a Twitter account, you already have. While you were trying to be cute and clever when writing your Twitter bio, you may have missed an opportunity to make valuable network connections. … Continue reading Does Your Twitter Bio Do Its Job?
Sahail Ashraf — March 3, 2017 Follow @Talcontent— March 3, 2017 If there is any medium on social media that continues to dominate, it is video. Most brands are fully aware that if they want to establish any kind of meaningful presence they have to be creative with video. And with the advent of new … Continue reading Twitter Tells Brands How To Do Video
Harry Rollason — March 1, 2017 — March 1, 2017 A common debate for brands just starting their Social Care journey, is whether customer service should be delivered from the brand’s primary Twitter handle or if a dedicated service handle should be created. This decision also differs from industry to industry. If airlines or hotels … Continue reading Should You Have a Separate Twitter Handle for Customer Care?
Twitter’s new Custom Profiles are the equivalent of an email signature for direct messages. Tim Peterson on February 22, 2017 For all the talk of artificial intelligence, chatbots aren’t that smart. Brands are increasingly automating their customer services channels on social networks like Twitter and Facebook Messenger, but brands’ bots can’t handle all customers’ … Continue reading Twitter’s Custom Profiles signal when DMs with brands’ bots are handed to a human
Veronika Baranovska — February 18, 2017 Follow @socialveronika— February 18, 2017 It’s highly likely that you know a little something about this social media network. A high number of impressions and clicks are great. But can you put a hand on your heart and say you’ve been using Twitter to its fullest extent? Once you … Continue reading How to Use Twitter Like a Pro
Sara McGuire — February 15, 2017 Follow @sara_mcguire— February 15, 2017 Twitter can be kind of frustrating. With so many tweets going out every second, how can you possibly stand a chance of getting your tweets noticed? Especially when probably more than half of those tweets are being sent by bots. But you shouldn’t let … Continue reading 5 Tips to Make Retweet-Worthy Visuals
