Deaundra Audrey Cash December 17, 2014 As the Social Media Editor for the Content Solutions team, my goal is to improve our partners’ social strategy. One way that we accomplish this goal is by testing and implementing strategies that boost engagement and gain new audience members. Earlier this year, we focused on the Daily … Continue reading Social Sneak Peek: 3 Free Ways to Grow and Engage Your Facebook Audience
Category Archives: Social Media Utilization
Good News! Facebook Cuts Brands’ Reach Again
Jessica Authier December 16, 2014 The number of times Facebook has announced changes to its algorithm is enough to make any social media strategist or community manager throw up his or her hands in defeat. But, perhaps this isn’t such a bad thing, after all. The latest On Nov.14, News Feed FYI published the … Continue reading Good News! Facebook Cuts Brands’ Reach Again
5 Things You Should Be Doing in Your Social Media Teams
Joao Romao December 16, 2014 Social media marketing is a tough space. It’s brutal. Every time you Google social media tools or how-to guides you get these long posts on “47 tools” or “61 software” that will help you achieve your goals. Regardless of your site’s size or segment, there are some interesting innovations that you … Continue reading 5 Things You Should Be Doing in Your Social Media Teams
The 3 Stages of Social Media: From Awareness to Conversion
Joao Romao December 16, 2014 Consultant. Maven. Strategist. Diva .Mogul. Chosen one. These are some of the titles I’ve seen social media professionals using lately. People are going crazy about this and everyone wants to be seen as the leading expert in social media. Social media is a complex job. Nowadays, it’s much more … Continue reading The 3 Stages of Social Media: From Awareness to Conversion
The 5 Keys of Holiday Social Media Success
Samantha Collier December 16, 2014 Do you have customers who’ve liked your small business on Facebook? Followed you on Twitter? Pinned you on Pinterest? Are clients and prospects connected to you on LinkedIn? If the answer is yes, the holidays are the perfect time for you to post, tweet, pin and connect your way … Continue reading The 5 Keys of Holiday Social Media Success
The Facebook and Twitter Buy Button in 2015
Jameson LaMarca December 14, 2014 Over the summer, news broke that both Facebook and Twitter were continuing to experiment with e-commerce through a Buy button within posts and tweets. Both are currently being tested with a small number of clients, yet advertisers and marketers are eagerly awaiting its arrival. Rather than rushing the roll … Continue reading The Facebook and Twitter Buy Button in 2015
Social Media Quick Tips: Using The Facebook Save Feature
Danielle Cormier December 15, 2014 Have you ever seen something on Facebook that you’d like to come back to later? Whether it’s an interesting article you scroll by on-the-go in your mobile News Feed, or a video a friend shared when you don’t have headphones, the Facebook Save feature is an easy way to … Continue reading Social Media Quick Tips: Using The Facebook Save Feature
Breaking Tradition! Using Crowdsourcing As Part Of Your Social Media Marketing Strategy
Greg Maher December 14, 2014 Tradition definition: ‘A way of thinking, behaving, or doing something that has been used by people in a particular group, family, society etc. for a long time.’ In many societies tradition as an expression of identity and a way of passing down beliefs to next generation. Traditions can be … Continue reading Breaking Tradition! Using Crowdsourcing As Part Of Your Social Media Marketing Strategy
Seven Reasons Your Social Media Should Include Instagram
by Keri Jaehnig December 16th, 2014 So, your business is not on Instagram yet? OMG… Instagram is such a great connector and catalyst to all other things social! What are you waiting for? Current Facts About Instagram First, we can all empathize with the statement, “I need another social network like I need a … Continue reading Seven Reasons Your Social Media Should Include Instagram
50 Digital Marketing Stats To Start Your Day
Michelle Brown December 16, 2014 Having a strong, well-balanced digital marketing strategy is imperative to your business’s success, now more than ever. Check out the following stats that support the significance of including important digital marketing staples like mobile marketing, SEO, social media marketing, email marketing and content marketing in your 2015 marketing strategy. Forget eggs and bacon, and start your … Continue reading 50 Digital Marketing Stats To Start Your Day