by Kara Burney December 17, 2015 Follow @wkndatburneysDecember 17, 2015 When Star Wars debuted in 1977, it became an instantaneous cultural phenomenon without the help of social networks. But this week’s premiere of Star Wars: The Force Awakens marks the first time that the franchise is in full force on social media. Keep in mind, after all, that it has been 10 … Continue reading The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions
Category Archives: Social Media Utilization
Last-Minute Holiday Marketing Tips With Instagram [Infographic]
by Bob Hutchins December 16, 2015 Follow @BobhutchinsDecember 16, 2015 It’s never too late to do good work. Whether you’re feeling behind the eight ball with no strategy for holiday marketing with Instagram or whether you just want to turn your marketing plan up a notch… this is the blog post for you! Just a … Continue reading Last-Minute Holiday Marketing Tips With Instagram [Infographic]
No Engagement On Your Social Media Posts? So What?
by Robert Nissenbaum December 15, 2015December 15, 2015 Not seeing engagement on your social media posts? Who cares! One of the challenges for small brands on social media is simply getting engagement. We stress over writing and posting good content our readers want at the perfect time only to find it doesn’t get seen or … Continue reading No Engagement On Your Social Media Posts? So What?
5 Social Media Inspirations From TV’s Hottest Shows
by Jake Camacho December 14, 2015December 14, 2015 What do zombies, drug dealers, and advertising executives have in common? Possibly quite a few things, but what I’m getting at is that they’ve all been depicted in television shows. In fact, just about everything has been depicted in television shows. With services like Netflix and Hulu … Continue reading 5 Social Media Inspirations From TV’s Hottest Shows
How To Create An Amazing Social Media Marketing Workshop
by Mark Schaefer December 12, 2015December 12, 2015 I receive a lot of questions from people who are creating their first social media class or workshop. I have no idea of how many hundreds of hours I have been in front of companies, graduate students, and conferences delivering content to people all over the world … Continue reading How To Create An Amazing Social Media Marketing Workshop
Social Media: Icebreakers, Openings, and the Approach
by Carol Stephen December 10, 2015 Follow @Carol_StephenDecember 10, 2015 Social Media: Icebreakers, Openings, and “the Approach” Now that you’ve got all your social media set up and you’re tweeting, posting, and pinning your heart out, what do you do next? Brands can learn a lot from interactions with potential customers, as this article from … Continue reading Social Media: Icebreakers, Openings, and the Approach
Social Media Blunders that Makes You Lose Customers
by Michael Wight December 10, 2015December 10, 2015 Social media is a powerful tool that can lead the path to insurmountable wealth and riches. However, every now and then small businesses and even some large corporations make mistakes on social media that make their customers hate the company. Companies often find social media immensely overwhelming, … Continue reading Social Media Blunders that Makes You Lose Customers
The Anatomy of an Influencer
by Lane Braidwood December 8, 2015December 8, 2015 Fit can be everything. The right shoe, the right house, the right lifestyle. Finding what fits and how it can work for you can mean the difference between failure and success. This life principle also happens to be one of the key components to influencer marketing. Finding … Continue reading The Anatomy of an Influencer
The 5 Secrets For Success This Season
by Paul Rosevear December 5, 2015December 5, 2015 In case you haven’t noticed, the holiday retail season is ON. So how can your business stand out amid the deluge of deals and seasonal promotions? The secret to your success this December can be summed up in one word: OFFERS. We got the top 5 ways … Continue reading The 5 Secrets For Success This Season
The Top 10 Tips to Improve Social Intranet Adoption [Infographic]
by Rickard Hansson December 2, 2015 Follow @RickardHanssonDecember 2, 2015 Back in the day, when you wanted to find a specific document at work, you’d have to ask around to see who had it. If you were trying to chat with a colleague, you might look up his phone number on your Rolodex and give … Continue reading The Top 10 Tips to Improve Social Intranet Adoption [Infographic]