by Warren Knight December 1, 2015 Follow @warrenknightDecember 1, 2015 Running a contest on social media is a great way to capture leads and this is something I have been very vocal about. I recently came across a great article from ShortStack who analysed the data of close to 1 million social contests to see … Continue reading Brands are Collecting Leads and Data with Social Media Contests
by Will Price November 29, 2015 Follow @lordwilliamNovember 29, 2015 Online shopping is taken for granted these days; however, many shoppers can remember a time before e-commerce. How did we get from brick and mortar stores to shopping online? The history of e-commerce and the evolution of the modern day storefront dates farther back than … Continue reading The Evolution of the Storefront [Infographic]
by Howard J. Sewell November 29, 2015 Follow @hjsewellNovember 29, 2015 It’s that time of year again, and B2B marketers everywhere are dusting off the usual holiday clichés in an attempt to weave good cheer into their demand generation campaigns. Take the email campaign below from security vendor Symantec. Sure, they can be forgiven the … Continue reading Why This Holiday Email Campaign Misses the Mark
by David Kerin November 28, 2015November 28, 2015 Social login benefits customers by offering a frictionless authentication process that lets users retain control of their preferences and privacy. At the same time, it benefits businesses by driving higher registration rates and providing access to rich first-party user data. How It Works Social login allows consumers … Continue reading Social Login 101
by Jane Binnion November 28, 2015 Follow @janebinnionNovember 28, 2015 Social media has created a communication revolution and it’s not going away. This has an obvious impact on business and many business are still trying to get to grips with it all, so here are my 5 Top Tips on social media for business use. … Continue reading Social Media for Business Use – 5 Top Tips
by Mark Irvine November 28, 2015November 28, 2015 Email marketing is a great way for small businesses to reengage their customer base. It’s a fast, easy, inexpensive, and effective way to drive more sales. Reaching these customers is key to your marketing, but too many email blasts can force even the most loyal customers to … Continue reading 4 Hacks to Supercharge Your Search & Social Marketing With an Email List
by Stacey Berold-Kutscher November 26, 2015November 26, 2015 Just because you are taking a well-deserved break this festive season doesn’t mean your social media marketing needs to. All you need to remember is plan, plan, plan! And of course, #content. These tips stand for all holiday periods all over the world (Thanksgiving, Channukah, Diwali, you … Continue reading 5 Tips to Keep Your Social Media Cooking Over the Festive Season
by Carol Stephen November 24, 2015 Follow @Carol_StephenNovember 24, 2015 Social Media Emergency: Ten Questions During the last few days, there has been a terrible attack on Paris. Many people stopped what they were doing to share their sympathy and outrage. As a social media manager, what do you do when such an attack occurs? … Continue reading Social Media Emergency: 10 Questions
by Sam Warren November 24, 2015 Follow @SamChurchWarrenNovember 24, 2015 Let me start by asking you a question: How much time do you spend each week on social media? Does it amount to what you would describe as either “too much”, or “more than you’d like to”? Unless you outsource your social media, I’m guessing … Continue reading 15 Powerful Ways to Growth Hack Social Media (#11 Is so Simple It Hurts)
by Cent Muruganandam November 24, 2015 Follow @centmuruNovember 24, 2015 Most people know SEO is a process that takes time. It has many components and steps. Which other way can you get explosive traffic in a quick time frame? Social Media of course. If you were asked to pick a few social media platforms, which … Continue reading StumbleUpon: The Underutilized Social Media Platform [Infographic]
