Category Archives: Social Media Utilization

Here’s how to monitor your influence with your social media campaign

Social Media Utilization

By Anton Koekemoer 10 OCT 2014   It is really common knowledge these days that your business needs a solid social media presence as part of your digital marketing strategy. Not only because your competitors are active on the social web but that your audience expects it. Social media isn’t new, yet many are still getting the basics wrong. … Continue reading Here’s how to monitor your influence with your social media campaign →

3 Traits A Company Culture Must Have To Create Great Customer Experiences

Social Media Utilization

By Christopher Brown, Published October 9, 2014   The way customers are treated by your company is a direct reflection of your company culture. If you have a culture based on fear and mistrust, customers will experience the ramifications. Have you ever felt like you were being treated like a criminal for returning a product … Continue reading 3 Traits A Company Culture Must Have To Create Great Customer Experiences →

15 Step Guideline To Create Your Perfect 2015 Digital Marketing Strategy

Social Media Utilization

By Jason Parks, Published October 8, 2014   It is hard to believe that 2015 is right around the corner. As the weather starts to cool down, digital marketers’ brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to … Continue reading 15 Step Guideline To Create Your Perfect 2015 Digital Marketing Strategy →

Build Your Company’s Web Presence In 3 Easy Steps

Social Media Utilization

By Lauren Masterson, Published October 7, 2014 The real world and the digital world are two very different places, but they’re both places that your clients (and prospective clients) live. It might sound intimidating, but creating web-based content for your company is a lot less complicated than it sounds. In fact, if you’ve ever interacted … Continue reading Build Your Company’s Web Presence In 3 Easy Steps →

Guide to social media platforms for international campaigns

Social Media Utilization

Lots of businesses are now seeing the power of international geo-targeting for their offerings, creating sub folders and designing landing pages for each market. Apple.com do a great job of this with a huge list of targeted subfolders, all created to market to that specific country. brazil dubbed social media capital of the universeThough companies … Continue reading Guide to social media platforms for international campaigns →

3 things you need to remember when measuring the success of your social campaign

Customer Relationship Managemnet, Social Media Utilization

By Anton Koekemoer Oct 06 2014 “How are we going to measure the effectiveness of our social media marketing campaign?”. This question is often asked when people are starting out with social media for marketing purposes. To cut the chase, social media isn’t a marketing method that delivers clear results and benefits – especially if … Continue reading 3 things you need to remember when measuring the success of your social campaign →

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