Jonathan BrightApril 21, 2015 Ahhhh, the Google algorithm update. From my perspective as a journalist these are always a bit like the culinary run-up to Christmas. Every industry commentator with something to say about your website and brand strategy assumes the role of TV chef, each with a hot new SEO recipe to get you … Continue reading Don’t Worry About ‘Mobilegeddon’, You Can Stand the Heat
Category Archives: Google
Google’s Secret To Great Job Interviews – Art And (Data) Science
Shelly DuttonApril 11, 2015 Best known for its innovative spirit, it’s no surprise that Google would apply this same philosophy every aspect of the recruiting process – even the job interview. Lucky for this $ 350 billion behemoth, Laszlo Bock, the company’s Senior Vice President of People Operations, knows how to shake up the traditional … Continue reading Google’s Secret To Great Job Interviews – Art And (Data) Science
Google Developments Encourage Mobile NOW!
Kelly MeeneghanApril 11, 2015 The importance of mobile optimization is not breaking news. A smart business has strategies in place to ensure they reach and deliver a positive user experience to on-the-go consumers. However, Google is making moves to make this strategy more important than ever before. Earlier this month, the search engine giant announced … Continue reading Google Developments Encourage Mobile NOW!
How To Prepare Yourself For The New Google Mobile Algorithm!
Navneet KaushalApril 10, 2015 The news became official recently! Google announced its new mobile-friendly algorithm that will be launched on April 21st. Google intends to reward mobile-friendly websites with better mobile search engine rankings. But to every coin there is a flip side too. If your website is not mobile friendly, it could experience a negative … Continue reading How To Prepare Yourself For The New Google Mobile Algorithm!
7 Secrets to Find Anything Using Google Search
Maria PeaglerApril 7, 2015 How often do you use Google search? Daily? Multiple times a day? For small business owners, searching Google is an important tactic for competitive research, finding the best tools, and solutions for problems. But, getting the results you can actually use is tricky. Fortunately, today I’m showing you my seven secrets … Continue reading 7 Secrets to Find Anything Using Google Search
Spotted: Google+ Stories Appearing As Individual Google Now Cards
If you are a Google+ user (with Stories enabled) you may see new notifications in Google Now when a new story has been compiled. Greg Finn on April 6, 2015 Last year’s “stories” release from Google+ was a promising feature that helped condense happenings into a simple story. This feature has not only withstood the test of … Continue reading Spotted: Google+ Stories Appearing As Individual Google Now Cards
How to Get Traffic From Google Knowledge Graph
Navneet KaushalApril 3, 2015 Google’s Knowledge Graph created noise in the search community when it was rolled out on May 16, 2012. It has been more than two years that Knowledge Graph has been with us, and there are still very few SEOs who have been able to understand its significance. What’s a Knowledge Graph? Google wants … Continue reading How to Get Traffic From Google Knowledge Graph
Marketo Announces Integration With Google Analytics, AdWords
Data sharing to enable ad personalization and budget optimization based on customer journey outcomes. Ginny Marvin on April 2, 2015 Marketo Inc. has announced a data integration with Google Analytics and Google AdWords and the marketing software firm’s Engagement Marketing Platform. The partnership will help marketers see how their ads are performing beyond the initial conversion in … Continue reading Marketo Announces Integration With Google Analytics, AdWords
Garbage Be Gone: Google Introduces New Truth-Detection Superpowers
Zak BeckerApril 1, 2015 Have you ever posted a viral meme or article link on social media, only to find out you were guilty of spreading false info? It’s a pretty terrible feeling to discover you’ve shared an incorrect or inaccurate article, honestly. Considering that 56% of Americans rely on major social media networks as … Continue reading Garbage Be Gone: Google Introduces New Truth-Detection Superpowers
The Top 7 Highly Effective Google+ Marketing Tricks
Andre W. KleinMarch 31, 2015 Trick #1: Extending your Reach with Google+ Shares Google Plus permits five kinds of updates: text by itself, text along with a photo, videos, events or links. Unlike Facebook, Google Plus is a more serious, business related platform. It’s somewhere to share knowledge, not silly jokes or inane comments. This … Continue reading The Top 7 Highly Effective Google+ Marketing Tricks