Category Archives: General

“A Shot In The Dark”

Dave BrockMarch 24, 2015 I recently received a prospecting email on LinkedIn entitled, “A Shot In The Dark.” The individual opened with the usual, “I was looking at your profile, you appear to be the right person…..” The rest of the email isn’t really relevant, I think I was the “right” person because I’m CEO … Continue reading “A Shot In The Dark” →

If Not Now, When?

Mike ParryMarch 13, 2015 Welcome to the first in a series of what to test and why with email marketing. It’s said that timing is everything and, given the change in the way we access our emails and the online world generally, it’s now even more important to send the right message at the right … Continue reading If Not Now, When? →

What’s Lurking In Your Microbiome? Possibly, a Cure for Disease

  Startups are harnessing the trillions of bacteria inside us to eradicate diabetes, obesity, arthritis, and more. By Jon Gertner January 7, 2015  Advertisement The epicenter of the U.S. biotechnology business is just north of San Francisco International Airport, on a few dozen isolated acres wedged between U.S. 101 and San Francisco Bay. Unless there’s … Continue reading What’s Lurking In Your Microbiome? Possibly, a Cure for Disease →

Do I Need an Accountant?

Jannike OhstenJanuary 6, 2015 If you are self-employed, or run a small business, you may be wondering whether it’s necessary to hire an accountant. In many cases, it’s possible to do your own books, rather than passing the buck onto a professional. Let’s take a look at the pros and cons of giving your bookkeeper … Continue reading Do I Need an Accountant? →