Andrei Klubnikin — August 15, 2017 Follow @https://twitter.com/AndrewKlubnikin — August 15, 2017 In a nutshell, the Digital Transformation term refers to a complete overhaul of a company’s organizational and business processes which enables enterprises to leverage the power of emerging technologies for continuous business growth. Although primarily used in business context, the phenomenon literally impacts … Continue reading Top 4 Digital Transformation Challenges & Ways to Overcome Them
Shep Hyken — August 11, 2017 Follow @Hyken — August 11, 2017 The continual advancement of digital technology is nothing new, yet providing an outstanding customer experience is now becoming more impossible to do without incorporating the latest digital elements into it. As Andrew Watson, Director of Customer Experience & Partner Marketing at Vivint, states … Continue reading The Evolving Nature of Digital Customer Experience – Are You Ready for the Future?
Amanda Abella — August 10, 2017 — August 10, 2017 geralt / Pixabay One trend I see happening lately is freelancers and other types of service providers wanting to get into the digital consulting game. Quite frankly, they tell me they are tired of providing done-for-you services and would rather teach. I hear them. I’ve … Continue reading How to Move From Done-For-You Services to Digital Consulting
Burke Turner — August 3, 2017 Follow @weareatmosphere — August 3, 2017 kaboompics / Pixabay Back in the day, consultant and writer Marc Prensky coined the terms ‘digital natives’ and ‘digital immigrants’ to describe generational differences in the workplace. Actually, it was 2001… And whether or not you think that’s `back in the day’ depends … Continue reading Digital Natives or Digital Immigrants? 3 Tactics to Manage Multigenerational Digital Transformation
Meredith Crawford — June 30, 2017 Follow @MeredithCrawfo — June 30, 2017 geralt / Pixabay Digital transformation: more and more businesses are throwing this term around and an increasing amount are talking about its pitfalls. Notable contributors to the Harvard Business Review like Stefan H. Thomke and Markus Hammer have even gone so far as … Continue reading You Can Lead a Horse to Digital Transformation but You Can’t Make Them Digitally Transform
Mark Miller — June 20, 2017 Follow @MMtwopointfive— June 20, 2017 Just a few years ago, social media was on every digital marketer’s mind as the “big new thing” that was going to transform customer engagement and online marketing. Since then we’ve moved past the hype and on to newer, flashier tactics and tools. But … Continue reading 5 Social Media Certifications That’ll Win More ‘Likes” for Your Digital Marketing Resume
Don Williams — June 12, 2017 — June 12, 2017 Everyone loves to get muddy from time-to-time. It’s part of our nature and practiced by little kids and young adults around the globe daily – if there’s a mud puddle there’s a very high likelihood we are going to jump in it. Count that as … Continue reading Be Careful Where You Step: Your Digital Footprint Will Follow You Forever
Aaron Kim — June 2, 2017 — June 2, 2017 realworkhard / Pixabay As companies embark on their digital transformation journeys, some tend to pursue that continuously moving target of binary perfection with the traditional mega-program enterprise approach: setting up a working group of subject matter experts, developing a vision, a mission statement, a roadmap, … Continue reading Digital is Plural
Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech by Laurie Sullivan @lauriesullivan, May 19, 2017 It makes sense that the digitally-savvy small businesses have a more diverse customer base, which means they can grow faster, have a greater capability for product innovation, and generate new streams of revenue by offering products … Continue reading Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech
Brian Fanzo — May 16, 2017 — May 16, 2017 Today’s enterprise companies are jumping all in with digital transformation. They are excited about integrating internet of things sensors with big data solutions combined with artificial intelligence leveraging augmented and virtual realities. These technologies and change are very inspiring for the future of work, but … Continue reading Successful Digital Transformation Requires a Culture that Empowers Change Agents
