Gina WangrychtJanuary 29, 2015 Each month 329 million people read blogs, according to NewsCred. Given that that’s only slightly more than the U.S. population, one would assume that blogs are important, and they are. However, anyone can sit and write 25 blogs per week. Quantity might get you heard, but quality will keep them coming … Continue reading 4 Ways To Make Your Blogs A Long Term Love (And Less Of A Fling)
Erin PalmerJanuary 28, 2015 Digital marketing is awash in an endless supply of tools and technologies to make efforts more efficient, more effective and easier to measure. With solutions available to bring more visitors to websites, better leads and more profits, choosing the right combination of digital marketing tools can make all the difference. Don’t … Continue reading What’s in Your Digital Marketing Stack?
Heather Lloyd-MartinJanuary 28, 2015 Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working against you? Recently, I read Elizabeth Victor’s Biznology … Continue reading 7 Corporate Blogging Blunders to Avoid
Chris GlitheroJanuary 27, 2015 If you’ve got a product that you have absolute confidence in and a website that looks good and is user-friendly, it can be somewhat frustrating if your actual sales don’t reflect this positive perception. At this point you may well begin to wonder if your product or service is really as … Continue reading Five Ways a Web Copywriter Can Boost Your Conversion Rates
Gregory T. Huang More than 80 percent of U.S. doctors surveyed use mobile apps or view professional content on mobile devices for work. That’s a significant increase over the numbers from around a year ago, according to a new survey. The main reasons for adoption? Improved patient care and communication, and time efficiency, doctors say. … Continue reading Mobile Health Adoption Growing Among Doctors, for Apps and Content
Jomer GregorioJanuary 28, 2015 By this time, many businesses and digital marketers may have already realized that content marketing is not just some fad that you should do – because everyone else is doing it – but rather a very important strategic asset that will boost profitable results across all digital marketing channels. 2014 has … Continue reading 8 Content Marketing Trends to Watch Out for in 2015 (Infographic)
Content marketing and blogging are key for any business – they help drive relevant traffic, increase visibility in search and demonstrate industry expertise and thought leadership – which in turn can increase your chances of converting customers. Coming up with blog post ideas can be a challenge and it’s even harder for those of us … Continue reading 6 Ways to Find Content Ideas For Your Blog Even If You Work In a Boring Industry
In 2017 video will account for 69% of all consumer Internet traffic (Cisco). Content marketing via video is growing rapidly and having a video content marketing strategy is necessary. According to DigitalSherpa, videos help to increase people’s understanding of your product or service by up to 74%. Video is not only growing – it’s effective. … Continue reading How to Create Stellar Video Content for Marketing in 2015
Christina BockischJanuary 25, 2015 As an Inbound Marketing Consultant, much of my job involves writing blogs for my clients. No, it’s not all I do, and I frequently try to convince myself that I’m more than just a blogger. But, facts are facts. I spend most of my day blogging for clients, and then I … Continue reading 3 Mistakes Most Beginner Bloggers Make and How to Avoid Them
Linda DessauJanuary 24, 2015 Blogging is a doubly effective marketing tool that can attract prospective customers to your website and impress them when they arrive. That means they’re more likely to return, and to think of you when they need your services. Here are three truths to remember about marketing a small business with a … Continue reading Three Blogging Truths About Marketing A Small Business
