James Scherer — December 21, 2017 — December 21, 2017 On December 18th, Facebook announced that in the coming weeks they will be introducing an algorithmic change which “will begin demoting individual posts from people and Pages that use engagement bait.” What does this mean for Facebook marketers? Will it effect how you promote an … Continue reading Facebook’s “Engagement Bait” Ban: What It Is & What It Means for You
Tom Martin — December 22, 2017 Follow @TomMartin — December 22, 2017 According to a 2017 Baymard Institute, an e-commerce consultancy, based in Copenhagen, report “more than 69% of online shopping carts that contain at least one item are later abandoned”. The report analyzed 37 different studies to arrive at the 69% average. Baymard has … Continue reading Stop Shopping Cart Abandonment and Spread The Holiday Spirit
Adam Fout — December 22, 2017 Follow @bluesteeletx — December 22, 2017 Nothing breaks my heart quite like hearing the following sentence: “Oh, don’t worry — we’re just going to build our own website.” Oh the heartache this poor soul is going to endure… When it comes time to build your website, the best website … Continue reading The Best Website Builder Is No Website Builder
Aleah Taboclaon — December 22, 2017 Follow @aleahphils — December 22, 2017 It’s been said that a single customer, when well taken care of, could be more valuable than thousands of dollars in advertising. Referrals are often regarded as the most effective marketing tool. They have a higher retention, drive more sales, and can double … Continue reading Small Business Marketing Tips: How to Grow Your Business With Referrals
Rick Lepsinger — December 22, 2017 Follow @onpoint_llc — December 22, 2017 E-learning, or learning resources delivered using electronic media (video, internet, etc.), can be a powerful tool for helping your business scale its learning initiatives. Some of the benefits of e-learning include the reduced cost of training, increased flexibility and access, reduced time for … Continue reading Why Aren’t My Employees Benefiting from E-Learning?
Darleen DeRosa — December 21, 2017 Follow @onpoint_llc — December 21, 2017 Every day, more members of the Baby Boomer generation are leaving the workforce. In fact, according to research by the Pew Research Center, by 2030 “all members of the Baby Boom generation” will have reached the retirement age of 65—with an average of … Continue reading Inside The Mind of a Millennial Leader
Sahail Ashraf — December 22, 2017 Follow @BizGrowInsights — December 22, 2017 Being ready for Christmas on social media is quite easy as long as you keep a few guiding principles in mind. It requires preparation, even if everything is happening ‘last minute’. It’s the perfect time of year to celebrate the brand and its … Continue reading 6 Last Minute Ways To Get Ready For Christmas On Social Media
William Harris — December 22, 2017 Follow @wmharris101 — December 22, 2017 coffeebeanworks / Pixabay To build a sustainable, profitable, scalable ecommerce business in 2018, you need to understand the ins and outs of managing inventory. Poor inventory management can be a complex challenge to overcome for any ecommerce entrepreneur, no matter your expertise, the … Continue reading The Quick Guide to Inventory Management for Ecommerce
Don’t stick with the same old email marketing tactics you used this year. Columnist Ryan Phelan outlines 9 ways you can push the envelope in 2018. Ryan Phelan on December 22, 2017 I anticipate Christmas and the holiday season as eagerly as anybody. I even look forward to the flood of emails that begins … Continue reading Message to email marketers: Show me something different in 2018
Erin Gentry — December 22, 2017 — December 22, 2017 I don’t know about you, but I’m completely in the spirit of the season—the planning season, that is. At the end of the year, it’s great to look back on all of our successes, but it can be even more exciting to turn toward what’s … Continue reading ’Tis the Season…to Be Planning
