Daily Archives: December 1, 2017

How To Use Facebook’s Offline Activity Custom Audience For Retargeting

By Richa Pathak  November 22nd, 2017   Do you want to retarget your offline event customer in Facebook? Do you know how to create the offline event custom audience? This article will help you discover how to create the offline events and new offline activity custom audience for your Facebook ads. To beat the competition … Continue reading How To Use Facebook’s Offline Activity Custom Audience For Retargeting

What you need to know about Facebook’s new ad transparency

As Facebook begins rolling out its ‘View Ads’ tab on Pages, columnist Laura Collins discusses the ramifications for advertisers and how the new disclosure will affect ad transparency. Laura Collins on November 22, 2017   One of the foundations of Facebook advertising is the ability to segment your audience to serve relevant, tailored creative to … Continue reading What you need to know about Facebook’s new ad transparency

How To Use The Region-Based Page Structure Of Facebook Global Pages

Ivan Ivanov — November 20, 2017 — November 20, 2017 Globalization is one of the biggest milestones for almost any type of business. Running a multi-national brand, you’d be able to tap into the global market, maximizing your reach and profits. And similarly to other business-related matters, the digital age we live in has made … Continue reading How To Use The Region-Based Page Structure Of Facebook Global Pages