Amanda Clark — June 24, 2017 Follow @GrammarChicInc— June 24, 2017 The job search process has changed a lot over the years. We’ve shifted from the days where job openings were posted on store fronts and in newspapers to websites and online job boards. In many cases, you’re uploading or emailing your resume, not handing … Continue reading Do You Still Need to Put Your Address on Your Resume?
Daily Archives: July 8, 2017
The Good, the Bad, and the Ugly: Recent History’s Most Controversial Ads
Gordon Donnelly — June 24, 2017 — June 24, 2017 We’ve made the case for controversial marketing in the past. Campaigns that rise above monotony, trigger a strong emotional response, and drive widespread engagement can experience unprecedented returns on investment. The name of the game—in advertising, as in most aspects of life—is balance. When does … Continue reading The Good, the Bad, and the Ugly: Recent History’s Most Controversial Ads
Google My Business Tips and Tricks: What You Need to Know
Pam Aungst — June 23, 2017 Follow @PamAnnMarketing — June 23, 2017 What would you do if someone told you there is a completely free tool that can almost instantly help your business gain more visibility in Google search? We bet you’d jump right on it. In reality, however, many business owners are missing the … Continue reading Google My Business Tips and Tricks: What You Need to Know
6 Extensions to Broaden Your AdWords Reach
Amanda Clark — June 23, 2017 Follow @GrammarChicInc — June 23, 2017 FirmBee / Pixabay More and more, marketers are blurring the division between paid and organic reach—often marrying content marketing with PPC in order to claim larger sections of online real estate. For instance, a focus on content marketing can lead to more organic … Continue reading 6 Extensions to Broaden Your AdWords Reach
Keep Your Millennials Around By Giving Them Continuous Performance Feedback
Michael Heller — June 23, 2017 — June 23, 2017 DarkWolfized / Pixabay More than one-in-three American workers today are Millennials (those who were ages 18–34 in 2015), and they have recently surpassed Generation X to become the largest share of the workforce. It may have been possible to ignore their need for continuous feedback … Continue reading Keep Your Millennials Around By Giving Them Continuous Performance Feedback
Charting the Journey From Recruitment Marketing to Your Bottom Line
Jonathan Bright — June 23, 2017 Follow @SoutherlyComms — June 23, 2017 Unsplash / Pixabay Help wanted. Apply within. When HR professionals start to think more like marketers, and vice versa We talk about journeys a lot in marketing. Customer journeys. Candidate journeys. The thing about a journey, at least in branding terms, is that … Continue reading Charting the Journey From Recruitment Marketing to Your Bottom Line
Win Over Your Brand Audience Despite the Rise of Ad Blockers
Personal Branding Blog — June 23, 2017 — June 23, 2017 Unsplash / Pixabay A few years ago ad blockers began to emerge which has greatly impacted the number of visitors and subscribers on a brand website. Since Google has updated algorithm and new apps have emerged these important online relationships have dwindled. The good … Continue reading Win Over Your Brand Audience Despite the Rise of Ad Blockers