Tag Archives: you’re

3 Little Known Reasons Why You’re Failing at SEO (+How to Win)

Ashley Kimler December 9, 2020 After you’ve invested your time and resources planning and implementing an SEO strategy, it’s easy to get frustrated when you’re don’t see an increase in organic traffic, sales or leads. Businesses expect immediate results and stop their SEO too early, inevitably stifle campaigns with their own impatience, and don’t rectify … Continue reading 3 Little Known Reasons Why You’re Failing at SEO (+How to Win)

“You’re Hired!”: Writing an Excellent Offer Letter

Hachem Ramki October 6, 2020 You’ve found your ideal candidate. This is an important position and your candidate has passed every step of the process with flying colors. But the process isn’t over just yet. Beyond locating and sourcing candidates, beyond inviting them, interviewing them, and testing their capabilities, there is negotiation and onboarding to … Continue reading “You’re Hired!”: Writing an Excellent Offer Letter

Fintech Marketing Tips: If You’re Not Adding Value, Why Should I Buy?

Ashley Poynter July 30, 2020 I was recently talking with a friend who heads up sales for a B2B company and she was lamenting the fact that her organization is not producing content. “I’d love to do more email marketing. I know it can be highly effective. But we don’t have content and we just … Continue reading Fintech Marketing Tips: If You’re Not Adding Value, Why Should I Buy?

Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…

Betsy Kent July 19, 2020 In your quest to get clear about your ideal client (or customer), you’ve probably come across this: Finding Your Ideal Customer – 32 Questions You Should Ask. That list has made it a very popular post. It’s pretty clear that thousands of business owners are trying to find clarity around … Continue reading Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…

You May Not Know It, But You’re in the Subscription Business

Shep Hyken June 19, 2020 I have an idea about renewals. Most people think that a renewal applies to some type of subscription. You renew your subscription to a magazine, a maintenance contract or a software program. But what if renewal had a broader meaning? What if renewal simply meant that the customer comes back—again … Continue reading You May Not Know It, But You’re in the Subscription Business

8 Reasons You’re Addicted to Distractions and How to Quit Today

Max Palmer — May 21, 2020 You have rapidly approaching deadline. But all you can do is stay glued to Facebook. What’s the deal? Some may claim that you’re lazy or unmotivated. However, there’s probably a chance that you’re just distracted. And, believe it or not, it happens to us all. In fact, distractions are … Continue reading 8 Reasons You’re Addicted to Distractions and How to Quit Today