Matt Janaway February 24, 2021 ijmaki / Pixabay Has your open rate plummeted? Are you wondering whether you should give up on email marketing altogether? It could be that email marketing is the problem. More likely, it’s your approach. Before you throw in the towel and assume that email marketing is dead, try implementing these … Continue reading Email Marketing Isn’t Dead. You Just Need to Write Better Emails…
Rachel Smith February 23, 2021 When it comes to writing blogs for your website or ecommerce shop, not only do you want them to inform your readers about topics relating to what you do or sell online but also want them to be able to drive new traffic. This is where creating SEO-driven blog content … Continue reading How to Write the Perfect SEO-Driven Blog
Noa Eshed February 5, 2021 Writing for B2B audiences is a tricky gig. Getting people to like it? Even trickier. The shift from brand to customer-centric content went largely unnoticed by many content creators who still rely on the same old tactics. Writing a catchy title, organizing the content in a way that makes it … Continue reading How to Write Blog Posts That Build Trust in 2021
Lacy Boggs February 3, 2021 The robots are coming for my job. Over the past week I saw two different people post about two different websites that use AI (that’s artificial intelligence) to help people write sales copy, social media content, blog posts, emails, and more. And I — being human and a copywriter — … Continue reading I Used AI to Write This Blog (Sort Of)
DB Wienke January 25, 2021 A LinkedIn recommendation is a written testimonial, permanently displayed on your profile. Written recommendations are invaluable because a professional who knows the caliber of your work is vouching for your capabilities publicly. It’s the best way to acknowledge a great colleague or a terrific referral source. And I write them … Continue reading How to Write a “Cool” LinkedIn Recommendation in 5 Minutes
Gabrielle Hass January 7, 2021 It’s no secret that strong product descriptions are an essential part of marketing. The product description is one of the last things your customers will see before deciding whether to make a purchase. There’s a big difference between writing a generic description of your product and writing a product description … Continue reading How to Write a Product Description That Sells
Sahail Ashraf December 14, 2020 Then, have fun with a mirror or a friend. Just keep going over your pitch again and again. It needs to get to the point where you know it inside out. And the more you practice it in front of a mirror, or that special friend, the more you will … Continue reading How to Write a Ridiculously Powerful Elevator Pitch
Stella Lincoln November 20, 2020 Successful content marketing is almost impossible without creating and publishing blogs on your website and social media profiles. Blogging is a great way to increase traffic, establish industry authority, user engagement, networking opportunities etc. The content provides a foundation for effective blogs, so producing them the right way is critically … Continue reading A Step-By-Step Guide to Write a Blog That Hits the Top SERPs
Chris Christoff November 10, 2020 Starting a blog is easy. But creating content that converts is not as easy as you think. Sometimes you know your keywords, write a great post after some thorough research, double-check your grammar, and have an amazing featured image for your post. Yet, after you hit the big fat Publish … Continue reading 4 Easy Ways to Write Effective Blog Posts That Convert
Erica Sunarjo November 6, 2020 Building a strong online presence is a complex process. There are so many different elements that need to fit in together to help you build the right picture and attract the right audience. That includes mastering both on-page and off-page SEO. And one of the most important on-page SEO elements … Continue reading How to Write Compelling Meta Descriptions
