With hundreds of services to choose from, how do you choose the payment processing company that’s best for your business and your customer’s experience? Columnist Steve Olenski reveals his top choices to help you find the right fit. Steve Olenski on May 26, 2016 In the simplest terms, a payment processor is a company … Continue reading Top 10 payment processing companies in the world
by Juste Semetaite May 18, 2016 Follow @JusteSemMay 18, 2016 As a business owner, you must feel the constant pressure to stay on top of industry trends, keep up with (and stay ahead of) your competitors, and always, always look to the future. What is going to be the next big thing that can skyrocket … Continue reading Top Benefits of Outsourcing for Small Businesses (and Freelance Rates Around the World)
by Amanda Oliver May 16, 2016May 16, 2016 Welcome to the first of our four part series on how mobile is the format of the future. How can we be so sure that the revolution will be mobilized? Let us show you. MOBILE OWNERSHIP Of people who can access the internet around the world, 87% … Continue reading Yes, We’re Addicted: How Mobile Ownership Is Changing The Ad World
by Juste Semetaite May 1, 2016 Follow @JusteSemMay 1, 2016 Almost 50% of people who own smartphones check their emails as soon as they wake up. Just take a moment to ponder that figure. Yes, it’s massive. Although, just because I like to skim through my inbox first thing in the morning, doesn’t necessarily mean … Continue reading How Small Businesses Can Conquer the Big World of Email Marketing
by Paul Keijzer April 26, 2016 Follow @Paul_KeijzerApril 26, 2016 Giving a sense of meaning is becoming more and more important to attract and engage talent. We all want our work to matter. One of the most powerful motivators is knowing that you are making a difference in the world. Of course you can work … Continue reading Are You Helping Your Team Make a Difference in the World?
by Katherine Buchholz April 16, 2016April 16, 2016 We wrote a while back about 5 reasons marketers need to be aware of native advertising. Since then, native advertising has skyrocketed. A recent study from IHS Technology and Facebook’s Audience Network details how native advertising is the future of mobile marketing. (And since we know mobile … Continue reading Why Marketing Is Going Native in a Mobile World
by Adrian Speyer March 13, 2016 Follow @adrianspeyerMarch 13, 2016 Last week was a momentous moment in social customer service. Apple Support joined Twitter. Apple, for many years, had a support community, but the push to social media was seen somehow as Apple “finally” offering a public support channel. The truth is, opening a Twitter … Continue reading Forums in a World of Social Media Support
by Dave Brock March 5, 2016 Follow @davidabrockMarch 5, 2016 There was a hilarious article in the New York Times, A Robot That Has Fun At Telemarketing’s Expense. It got me to thinking about the future of buying and selling. The sales and marketing automation markets are among the hottest SaaS markets around. Each year, … Continue reading The Brave New World Of Buying Automation
Customers are at the heart of what successful businesses do. Columnist Mary Wallace discusses why we need to harness the power of data and technology to better understand our customers and respond to their needs. Mary Wallace on March 1, 2016 Customers are the heart and soul of every successful business. It’s been that … Continue reading How To Market Successfully In A Digital World? Put Customers’ Needs First.
by Alexa Matia February 29, 2016February 29, 2016 There are two things you can be sure of in today’s mobile world: Social media is booming, and most people use more than one device to browse the web. These new multi-device browsing habits are making it more difficult for advertisers to track consumers’ actions and retarget … Continue reading Why You Need Social Media Advertising in a Mobile-First World
