Julia BlakeFebruary 22, 2015 You have applied certain efforts to create your website, but there’s still a lot of work to be done. Now you need to think over the ways of bringing web traffic to your site. Here I include the best of the best eBooks for website optimization and building a wise website … Continue reading 13 Valuable Ebooks to Market Your Business Website
Douglas BurdettFebruary 22, 2015 If you are still relying on your sales team to generate all of your leads, you’re doing it the hard way. Time to put your website to work. Thanks to the Internet, the way people buy has changed. Buyers want to do their own research without having to deal with a … Continue reading The 4 Things You Need To Generate More Leads On Your Website
Clothing brand encourages you to “play” with children online, to get you in the mood to buy adorable outfits. Steve Hall on February 23, 2015 Maybe it’s my hands. Maybe it’s my eyes. Maybe it’s my webcam. Whatever the case may be, this Fred & Farid-created interactive website for French kids’ fashion brand Bonpoint didn’t … Continue reading Interactive Website Lets You Make Super Cute Kids Laugh…And Buy Clothes
Rick WhittingtonFebruary 22, 2015 It’s a common scenario. A marketing manager starts a company blog with the intent of getting more people to their website. They do everything right, including linking up the blog on their website and publishing on a regular basis. More and more people visit the company website, but there’s one problem… … Continue reading Website Traffic is Up, Leads Are Down. What Now?
Darnelle O’BrienFebruary 21, 2015 Do you have a website? Do you think it “works”? And what does “work” look like for your business? Enquiries, sales, awareness? Whatever your objective, your website is the 24 hour shop front for your business. And the beauty of that is; it’s always open. But your website doesn’t work for … Continue reading Why You Have a Lazy Website, And What To Do About It.
Debi LewisFebruary 21, 2015 There is nothing like a technology project that seems huge, daunting, and enterprise-defining to make an entrepreneur realize how poorly organized his business feels. Sure, he knows why his company is the best at what it does. He knows that if his prospects would just call him, walk in the door, … Continue reading How Your Website Makes Your Business Better
Harmony MajorFebruary 19, 2015 Is your website so “cute” that it’s … clueless? There’s a saying we share between ethnic minority females when another woman is acting “too cute” to do anything useful. When you’re “too cute,” you’re so stuck on appearances that nothing else is as important. Can you see how this might relate … Continue reading Business Website Design: When Being “Too Cute” Goes Wrong
Kent WakelyFebruary 19, 2015 In the continuously evolving landscape of internet marketing, landing pages have been consistently used to generate leads and increase conversion. Internet marketing best practices on conversion optimization and landing pages have changed over the years, but today, more than ever, landing pages are valuable tools in anyone’s internet marketing repertoire — … Continue reading Internet Marketing Optimization: Squeeze More Leads From Your Website
Kinga HulewiczFebruary 18, 2015 Purchasing online entails that a buyer is not able to touch, try out or verify an item he sees online. Nevertheless, ecommerce stores are more and more popular every day. The recent Google study says that customers have gone “from midnight snacking to midnight shopping”. Online shopping has become a form … Continue reading How to Use SEO to Optimize Your Ecommerce Website
Columnist Shari Thurow explains information architecture, site navigation, and how they relate to one another. Shari Thurow on February 13, 2015 The goal of effective information architecture (IA) is to make the products, services and information on your website easy to find. The main goal of site navigation is to enable task completion. Both information … Continue reading Redesigning Or Creating A Website? Here’s Why Information Architecture Should Be Priority #1
