by BusinessVibes March 7, 2016 Follow @businessvibesMarch 7, 2016 Influencer marketing: cash cow, or too-good-to-be-true? Probably a bit of both, if we’re honest. Influencer marketing offers the potential to leverage a huge following, securing endorsement right at the heart of your target audience. However, as the sector grows so do the people looking to take … Continue reading 7 Ways To Save Your Brand From Influencer Blackmail
Tag Archives: Ways
Clever Ways to Convert Instagram Visitors to Followers
by Darnelle O’Brien March 5, 2016 Follow @thekissagencyMarch 5, 2016 A general rule of thumb with Instagram marketing is that if you follow 20 new accounts in the bid to get them to follow you back, 15 will visit your feed, 7 of them will engage (like or comment) but only 2-3 will actually follow … Continue reading Clever Ways to Convert Instagram Visitors to Followers
7 Ways to Re-Engage Contacts through Email Marketing
by Scott Lambert March 5, 2016 Follow @xcellimarkMarch 5, 2016 According to HubSpot, the average email marketing list loses 25 percent of its contacts every year. For many businesses, that rate of decay is simply unacceptable. Fortunately, there’s hope for businesses in search of a cost-effective way to re-engage contacts with email marketing. As … Continue reading 7 Ways to Re-Engage Contacts through Email Marketing
3 Ways Facebook’s Trending Topics Has Altered Social Media
by Lucas Miller March 5, 2016 Follow @EchelonCopyMarch 5, 2016 Two years ago, Facebook began rolling out its trending topics section in spite of much eye-rolling and snide remarks. It seemed that the social media giant was simply copying Twitter’s rapid-response style. While that may be true, Facebook has used its immense algorithmic capabilities to … Continue reading 3 Ways Facebook’s Trending Topics Has Altered Social Media
The Four Ways to Use Video in Your Community
by Adrian Speyer March 5, 2016 Follow @adrianspeyerMarch 5, 2016 According to numerous sources, 2016 is the year of video. We couldn’t agree more, and last week, Margot Mazur from Wistia and yours truly talked about visual story-telling in your community. There are lots of compelling facts about the importance of video in the buying … Continue reading The Four Ways to Use Video in Your Community
10 Ways to Boost Website Traffic
by Justin Wilson March 4, 2016 Follow @Jus_WilsonMarch 4, 2016 Sometimes the detail is exactly what you are looking for. What exactly does the latest Google algorithm update mean? What are my audience segmentation options in a Facebook advert? But sometimes you just want to know the simple things – like how can I get … Continue reading 10 Ways to Boost Website Traffic
21 Ways to Maximize Your Lead Generation [Infographic]
by Louis Foong March 4, 2016 Follow @thealeagroupMarch 4, 2016 The holy grail of marketing is a tool or method that will help you earn a 100% conversion rate. While that may be a pipe dream, there really are some proven strategies that can dramatically boost your rates with very little effort on your part. … Continue reading 21 Ways to Maximize Your Lead Generation [Infographic]
You’re Not Using LinkedIn Right — Here Are 6 Ways to Fix It
by Josh Turner March 3, 2016March 3, 2016 When you say “social media interaction,” most people think Snapchat, Twitter, or Facebook. But one of your most important social media profiles — and one you might not update often — is LinkedIn. The site is geared toward professional networking and job mining, and it has more … Continue reading You’re Not Using LinkedIn Right — Here Are 6 Ways to Fix It
7 Ways for CMOs to Keep Up With the Rapid Pace of Change
by Rich Pearson March 3, 2016March 3, 2016 Ask any CMO what their biggest fear is, and most will tell you it’s keeping up with today’s relentless pace of change. But keeping up can be tricky as the two major drivers pushing change are the growing number of channels available, and the amount of data … Continue reading 7 Ways for CMOs to Keep Up With the Rapid Pace of Change
5 Ways To Improve UX And Increase Visitor Engagement
By Kyle Sanders March 3rd, 2016 The user experience of a website is an integral part of any web strategy. Users are the only ones who determine the efficacy of your offering. Therefore, it’s a good idea to make sure their needs are represented throughout the design process. Each decision should be centered on how it … Continue reading 5 Ways To Improve UX And Increase Visitor Engagement