Tag Archives: Visual

First Impressions Matter: Why Great Visual Design Is Essential

Peep Laja — May 17, 2019 Follow @peeplaja — May 17, 2019 People make snap judgments. It takes only 1/10th of a second to form a first impression about a person. Websites are no different. It takes about 50 milliseconds (ms) (that’s 0.05 seconds) for users to form an opinion about your website that determines … Continue reading First Impressions Matter: Why Great Visual Design Is Essential

Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads

Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads by Laurie Sullivan  @lauriesullivan, May 14, 2019 Discovery ads, which Google announced at Marketing Live, fits the visual theme that Philipp Schindler, Google chief business officer, talked about in his opening remarks at the event on Tuesday in San Francisco. Schindler said the future of search … Continue reading Visual Theme For Search Extends Into Google Discovery Ads, Gallery Ads

Window shopping 2.0: How visual search is revolutionizing digital fashion retail

Brands who stand out are paying careful attention to image size and file type along with detailed product descriptions and descriptive alt-text. Inbal Lavi on April 18, 2019   The future of fashion retail is e-commerce, but the future of e-commerce is unclear. On the one hand, e-commerce grew 15 percent in 2018, but on … Continue reading Window shopping 2.0: How visual search is revolutionizing digital fashion retail

Visual Search: Strategies to Make it Work For Your Business [Infographic]

Jomer Gregorio — April 17, 2019 Follow @JomerGregorio — April 17, 2019 Optimizing visual contents to make them search-worthy has been a long fought challenge in the digital marketing industry, but a challenge worth tackling, to say the least. In today’s world where visual contents triumph both in the offline and online world, it is … Continue reading Visual Search: Strategies to Make it Work For Your Business [Infographic]

Improve Your Social Media Marketing with These 4 Visual Content Tools

Susan Gilbert — April 1, 2019 Follow @SusanGilbert — April 1, 2019 Today I have some great visual content resources to help you improve your social media reach. Your business marketing can be greatly enhanced with eye-catching visuals — especially for mobile audiences. Would you like to attract more brand followers? Take advantage of these … Continue reading Improve Your Social Media Marketing with These 4 Visual Content Tools

How to Use Visual Search to Drive eCommerce Growth

William Harris — March 5, 2019 Follow @wmharris101 — March 5, 2019 Unlike pre-internet days where everyone watched the same 10 channels on TV and read the same newspapers, people have access to hundreds of channels across multiple platforms. Between social media campaigns with popular influencers and display ads that pop up everywhere on the … Continue reading How to Use Visual Search to Drive eCommerce Growth

Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic]

Jomer Gregorio — November 16, 2018 Follow @JomerGregorio — November 16, 2018 Everyone is already familiar with reverse image search – that is using an image as the search query to find related images from around the web. However, there is a new, more developed version of this feature that not only uses the metadata … Continue reading Visual Search: What It Is and How It Is Changing the SEO Industry? [Infographic]