Jaymin BhuptaniApril 23, 2015 What could be more exciting than knowing exactly what your customers would like to buy? Behavioral emails use predictions based upon analyzing the content a user consumed; That is the closest the above mentioned dream scenario can get. Behavioral targeting approaches the reader at that exact critical time, which can then … Continue reading Behavioral Email Marketing – How To Convert A Visitor Into A Lifelong Customer
Tjeerd BrenninkmeijerFebruary 21, 2015 74% of the buying decision is made in advance of the first sales call, 50% before an email address is captured. So why wait until marketing automation or CRM to tailor the digital experience? Digital Marketing is an ecosystem– one that’s consistently expanding to include new categories of marketing technology. The … Continue reading What is Visitor to Lead Management?
Jordie BlackJanuary 20, 2015 Understanding how users interact with your website will help you understand how to improve it. Visitor replay tools let you watch real website users interacting with your website. Browser recording allows you to see how long people spend on your website, where they move their mouse, and even what they click … Continue reading How to Improve Website Conversions Using Visitor Replays
