Tag Archives: Technologies

5 practical marketing tactics to accommodate new technologies and AI

Discover real-world approaches to adapt your marketing, from leveraging AI chatbots to content repurposing and upskilling teams. Stephanie Miller on March 7, 2024 The marketing technology landscape is rapidly evolving, driven by advancements in AI, personalization and an ever-increasing number of tools and platforms. While this constant innovation presents exciting opportunities, it also poses challenges … Continue reading 5 practical marketing tactics to accommodate new technologies and AI

Future-Proofing Your Website: Adapting to 2024 Web Technologies and Trends

Future-Proofing Your Website: Adapting to 2024 Web Technologies and Trends Matt Dorman / Last Updated: Jan 9, 2024   Emerging web technologies are changing the way CTOs think about the websites of the future. Globally, forward-thinking companies understand the need to adopt and adapt to tech advancements. They have to in order to reach consumers … Continue reading Future-Proofing Your Website: Adapting to 2024 Web Technologies and Trends

Basis Technologies Lays Off Employees As It Restructures

Basis Technologies Lays Off Employees As It Restructures by Laurie Sullivan  @lauriesullivan, February 21, 2023 Add Basis Technologies, which provides cloud-based workflow automation and business intelligence, to the list of ad-tech companies that are laying off employees. The company about two weeks ago quietly laid off some 4% of its workforce, about 40 team members … Continue reading Basis Technologies Lays Off Employees As It Restructures

Important Technologies and Developments Shaping the Future of Fintech

Important Technologies and Developments Shaping the Future of Fintech Deanna Ritchie / 20 Jul 2022   Fintech is rapidly advancing. No matter who you are or what industry you’re in, it’s worth paying attention to the latest developments. In case you aren’t already familiar, “fintech” is a combination of the words “financial technology.” It refers … Continue reading Important Technologies and Developments Shaping the Future of Fintech

Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites

Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites by Laurie Sullivan  @lauriesullivan, March 18, 2022 Advertisers have a responsibility to fund the free internet, but they also have a responsibility to their customers and their firms to ensure that the sites they support are free of misinformation and … Continue reading Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites

Tech Stack Headaches: B2B Marketers Face Hurdles When Adding Technologies

Tech Stack Headaches: B2B Marketers Face Hurdles When Adding Technologies by Ray Schultz , Columnist, January 8, 2021 B2B marketers are seem reasonably satisfied with their tech stacks. But they face challenges when adding new systems, according to Marketing Technology Implementation From the B2B Perspective, a study by RollWorks, in partnership with Ascend2.  Of the … Continue reading Tech Stack Headaches: B2B Marketers Face Hurdles When Adding Technologies

Top 5 Strategic Technologies to Invest in 2021

Lovepreet Dhaliwal September 23, 2020 Technology is evolving every day. Are you? Nowadays, digital acceleration is a priority across sectors. I believe the industry that has been slow to adopt technology will see it as a key enabler to recover from the economic disruption caused by the COVID-19 pandemic. With the constant evolution of technology, … Continue reading Top 5 Strategic Technologies to Invest in 2021

Supply Chain Increase the Competitiveness of Your Company: Technologies and Strategies

Vincenzo Cirillo September 22, 2020 In recent years a growing number of companies have realized that the supply chain is not just a cost, that of bringing products to the end customer. Instead, they have realized that it can become an important element of competitiveness, with which they can differentiate themselves from competitors, position themselves … Continue reading Supply Chain Increase the Competitiveness of Your Company: Technologies and Strategies

Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds

Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds by Ray Schultz , August 14, 2020 Email marketers who wonder whether their tech stack will continue to support them during the pandemic should consider the findings in GlobalData’s 2020 Emerging Technology Trends study.  The report identifies several technologies that have helped businesses … Continue reading Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds

The Top Technologies Influencing Supply Chain Management for 2020 and Beyond

Guy Yehiav — May 6, 2020 Technology is undoubtedly the future of supply chain management, especially for retail. Retailers have already made huge strides in recent years to automate various parts of the supply chain, and that innovation is expected to continue. Here are six of the top technologies that are influencing modern supply chain … Continue reading The Top Technologies Influencing Supply Chain Management for 2020 and Beyond