Tag Archives: Teams

Why Cross-Functional Agile Teams Get Campaigns Delivered Earlier

How to avoid over-specialization and the bottle-necks it creates. Stacey Ackerman on January 13, 2021 Successful agile marketing teams have one very important thing in common — cross-functional team members that have the ability to take campaigns from strategy to execution. This allows them to stop waiting and start delivering at a much faster pace … Continue reading Why Cross-Functional Agile Teams Get Campaigns Delivered Earlier

The Secret of Tight Remote Teams? Saying ‘Thank You’

Nigel Davies December 23, 2020 Business leaders often overlook the power of a simple ‘thank you’ – possibly because being a leader is, itself, a thankless task. Yet in scattered teams, distanced by remote work, showing your appreciation can have a transformative effect. It’s something I’ve witnessed first hand during the pandemic. As soon as … Continue reading The Secret of Tight Remote Teams? Saying ‘Thank You’

Using martech role types to build and maintain teams

Scott Brinker’s role categorization can aid team building and planning. Steve Petersen on December 11, 2020 During Discover MarTech 2020, I moderated a birds of a feather session focused on Scott Brinker’s martech role categorization. The discussion surfaced ideas for applying these categorizations.  A participant mentioned that the framework could help form and maintain martech … Continue reading Using martech role types to build and maintain teams

5 Martech Tools to Help Boost Collaboration for Distributed Teams

Dina Ely December 9, 2020 In today’s martech landscape, there are just over 5000 marketing technology companies, dubbed the ‘Martech 5000.’ The categories of martech revolve around five major themes: Advertising & Promotions Content & User Experience Social & Relationships Commerce & Sales Data & Management Industry professionals often refer to the programs used to … Continue reading 5 Martech Tools to Help Boost Collaboration for Distributed Teams

The Secret Recipe to Building High-Performance Teams

Paul Keijzer November 15, 2020 Teams of all shapes and sizes have found themselves struggling during the coronavirus pandemic. With tight time lines, low budgets and stress on employees to produce superior results, leaders have been trying to overcome the challenges these unprecedented times have been throwing at them. It’s quite evident that weak teams … Continue reading The Secret Recipe to Building High-Performance Teams

The Sure-Fire Signs that B2B Sales and Marketing Teams Need a CRM [Infographic]

Victor Iryniuk October 2, 2020 Pandemic has flipped the business world upside down, and B2B companies are not an exception to the rule. In the aftermath, we looked closely at the organizations utilizing NetHunt CRM and found out that their priorities have shifted to increasing customer relations. That is not a surprise for us. The … Continue reading The Sure-Fire Signs that B2B Sales and Marketing Teams Need a CRM [Infographic]

Modern Field Service Management Requires a Digital Anchor. Here’s How to Optimize Your Distributed Teams.

Thomas Oberting September 30, 2020 As technology has advanced rapidly, consumers have come to demand more visibility into the operational processes that impact their experiences with businesses. As many as 73% of consumers identify experience as an essential factor in their purchasing decisions, yet fewer than half say they receive the experience they want. The … Continue reading Modern Field Service Management Requires a Digital Anchor. Here’s How to Optimize Your Distributed Teams.

How Your Recruiting Teams Can Respond to the Coronavirus

Kristin Hunter September 23, 2020 The Coronavirus Pandemic has disrupted the lives of millions of people around the world. As the infection count continues to rise, governments are asking citizens to restrict movement. Many workers have started working from home. The economic effects are causing many businesses to slow down or even freeze hiring. However, … Continue reading How Your Recruiting Teams Can Respond to the Coronavirus