Tag Archives: Teams

Forrester: Over-reliance on big data, siloed teams impede customer insights

Nearly a third of digital marketers reply completely on big data when making decisions according to Forrester’s latest survey. Jennifer Cannon on June 13, 2019 As marketers, we strive to design customer experiences that leave lasting impressions, drive conversions and keep our customers coming back for more. But do we rely too heavily on big … Continue reading Forrester: Over-reliance on big data, siloed teams impede customer insights

Are revenue optimization teams the answer to alignment issues between sales and marketing?

It is more critical than ever that sales and marketing collaborate in the full sales process. Jennifer Cannon on June 6, 2019 Challenges between sales and marketing, stemming from broader organizational issues, are not uncommon. From miscommunication to mismatched data, there are plenty of frustrating problems that hinder alignment across siloed teams. A recent report … Continue reading Are revenue optimization teams the answer to alignment issues between sales and marketing?

Employee Satisfaction Surveys: How to Keep Teams Happy and Thriving

Sara Staffaroni — May 15, 2019 — May 15, 2019 niekverlaan / Pixabay Employee satisfaction surveys are becoming common practice in companies that want to be at the top of their industry. That’s because it’s no longer enough for employees to simply show up for work, they have to also be satisfied and engaged with … Continue reading Employee Satisfaction Surveys: How to Keep Teams Happy and Thriving

The Top 5 Reasons Why Virtual Teams Fail

Darleen DeRosa — March 25, 2019 Follow @onpoint_llc — March 25, 2019 Free-Photos / Pixabay Today, more and more companies are emptying their cubicles and opting for a virtual workforce. For many organizations, the cost-cutting nature of virtual collaboration, which allows companies to save money on real estate costs and decreases the need for business … Continue reading The Top 5 Reasons Why Virtual Teams Fail