September 06, 2026 5 ways leaders can harness brain chemistry for happier and more productive teams BY Scott Curran Research links employee happiness with higher productivity. A 2019 study led by Oxford University, for example, found that workers were 13% more productive when they were happier. HR teams have responded with enhanced benefits packages, flexible work … Continue reading 5 ways leaders can harness brain chemistry for happier and more productive teams
Apple reportedly cut more than 200 jobs across Vision Pro and Siri software teams The Vision Pro layoffs are focused on teams working on gaming and immersive video. By Steve Dent Aug. 21, 2026 Engadget Apple has laid off employees in its Vision Pro and Siri teams as it shifts focus to smart glasses … Continue reading Apple reportedly cut more than 200 jobs across Vision Pro and Siri software teams
Teams built around autonomy, experimentation, and cross-functional work can turn AI’s speed into faster campaigns without adding headcount. By Stacey Ackerman Published on August 21, 2026 You’ve bought the best AI tools with the expectation of faster delivery, but nothing’s really changed. Marketing campaigns still take weeks, if not months, to deliver. If … Continue reading What the teams getting the most from AI do differently
AI’s biggest impact isn’t content creation. It’s breaking down silos, changing roles, and creating more integrated marketing organizations. By Jessica Hawthorne-Castro Published on August 4, 2026 While much of the conversation about AI has centered on content creation, media optimization, and automation, it is causing a bigger change behind the scenes. AI is … Continue reading AI is reshaping marketing teams from the inside
Searches Spike When Connected To TV Ads by Laurie Sullivan , Staff Writer, March 27, 2017 Television advertisements generate post-ad searches not only for the brands advertised on television, but also for competing brands. In fact, “TV ads with small audiences can produce detectable search spikes for the advertised brand, with 75% of incremental searches … Continue reading Stop treating search and video as separate teams
AI mandates without structure are creating workslop across marketing teams. Here’s how to build a smarter adoption strategy. By Ana Mourão Published on May 21, 2026 AI is now the main driver of increased martech budgets, but the adoption of AI tells a different story. Research on martech performance finds that only 49% … Continue reading Marketing teams must own AI, or workslop will take over
New global research data reveals the tech gap quietly costing teams speed, revenue, and competitive ground. By Storyblok Published on May 20, 2026 New data from the recent Storyblok Global Speed-to-Market Benchmark Report reveals the biggest causes and costs of slow go-to-market (GTM) delivery today — with tech limitations at the center of the … Continue reading Why some teams launch faster by Storyblok
May 17, 2026 5 reasons why teams fail BY Jamie Shapiro High-performing leaders don’t automatically create high-performing teams. Even the most impressive executive teams on paper can struggle with alignment, trust, and collective execution. When a team isn’t functioning, a leader’s instinct is to blame individual performance, skill gaps, or the strategy. More often the underlying … Continue reading 5 reasons why teams fail
Stop chasing AI tools and start building agents. At the May MarTech Conference, we discussed redesigning workflows to reclaim time for strategy. By MarTechBot Published on May 12, 2026 The reality of the current marketing landscape is that “experimenting” with AI is no longer enough to move the needle. At the May 2026 MarTech Conference, … Continue reading AI + human ingenuity: Where creative and technical teams meet
As revenue tech stacks merge, B2B teams need new structures, shared metrics, and cross-functional pods to break silos and drive growth. By MarTechBot Published on May 4, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives … Continue reading How RevOps teams should adapt as martech and adtech converge
