Tag Archives: Talent

Martech is automating its way into a talent crisis

AI is handling more and more marketing grunt work — work that had previously given people key early career learning experiences. Steve Petersen on October 2, 2023 One of the great things about AI is its ability to handle much of the grunt work of marketing. The downside is that grunt work is also a … Continue reading Martech is automating its way into a talent crisis →

If every company is now a technology company, how should they hire tech talent?

Technology Evolution

With hackajob marketing technologists and tech workers in general can expect employers to apply to them rather than vice versa. Kim Davis on July 20, 2023 “We flip the model, so rather than a candidate applying to the job, the company applies to the engineer.” That’s Mark Chaffey, co-founder and CEO of Hackajob, a London-based … Continue reading If every company is now a technology company, how should they hire tech talent? →

How Hillman Grad became the home for emerging talent

Talent Initiatives

By Yannise Jean June 15, 2023 For years, Hollywood has claimed that it has fixed or made gains toward fixing its diversity problem. But while the industry has made small movements toward change, its monolithic misconceptions about marginalized communities still reign as the dominant narrative, and stories are still largely created for white audiences. … Continue reading How Hillman Grad became the home for emerging talent →

As the economy gets shakier, CEOs are increasingly prioritizing diversity in their talent pools

Diversity

By Laya Neelakandan April 26, 2023 With signs of a possible recession increasingly looming, it’s unclear how companies will adapt to the economic storm that may be headed their way. But for some CEOs, prioritizing diversity in their talent pool remains center stage for their success. “No company would hire an executive who … Continue reading As the economy gets shakier, CEOs are increasingly prioritizing diversity in their talent pools →

How AI can help address the marketing ops talent shortage

Marketing AI Technology

Marketing operations is facing a talent crisis. How much can AI technology help without damaging your brand? Ali Schwanke on April 25, 2023 You can’t go anywhere these days without encountering a hyped conversation about AI. That’s fitting, given how it is changing the scope of work in many industries. However, as martech evolves, marketing … Continue reading How AI can help address the marketing ops talent shortage →

Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent

Effective Hiring

Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent ValueWalk / 20 Apr 2023 Finding the right employees for the job has perhaps never been more of a headache for small to medium-business owners in the current economic climate and tight labor market conditions. … Continue reading Hiring In A Tight Labor Market: What Entrepreneurs And SME Owners Need To Know To Win Over Top Talent →

ESPN layoffs: Disney’s second round of job cuts will include some on-air talent

Employee Layoffs

By Michael Grothaus April 20, 2023 It’s not just tech companies that are facing mass layoffs. Earlier this year, entertainment giant the Walt Disney Company announced it would cut 7,000 jobs in a phased layoff comprising three rounds. As CNBC reports, next week will see the second phase of those layoffs begin and it … Continue reading ESPN layoffs: Disney’s second round of job cuts will include some on-air talent →

Working with freelance marketing talent

Freelancers Skills

Small and medium businesses like independent insurance agency Boomer Baby can get marketing experts on demand from GrowTal. Kim Davis on March 31, 2023 Jennifer Paaske runs customer success at Boomer Baby, an independent Medicare insurance agency. Is there also a separate marketing organization? “Honestly, my partner Christine and I wear all the hats,” said … Continue reading Working with freelance marketing talent →

4 rules for winning tech’s talent war in 2023

Talent Acquisition

By Nacho De Marco February 23, 2023 It might seem like the war for tech talent is over. After 12 months of brutal layoffs and hiring freezes from big names like Amazon, Facebook, and Microsoft, U.S.-based tech companies have laid off a collective 150,000 professionals over the past few months—a considerable reduction of … Continue reading 4 rules for winning tech’s talent war in 2023 →

As tech layoffs weaken DEI efforts, the Black talent gap could widen dramatically by 2032

Employee Layoffs

By Grace Carroll February 03, 2023 The Black tech wage gap is projected to jump 37% in the next decade, resulting in $51.3 billion in lost wages for Black workers each year, according to a report released Friday from the McKinsey Institute on Economic Black Mobility. The report predicts serious challenges to racial equity … Continue reading As tech layoffs weaken DEI efforts, the Black talent gap could widen dramatically by 2032 →