Newest version of Livefyre’s 2013 acquisition adds team collaboration, creation of entire web pages, and live updating. Barry Levine on March 1, 2016 In 2013, content curation platform Livefyre bought Storify, a tool for combining social posts into a single story. Today, Livefyre is announcing Storify 2, an updated version that is integrated with … Continue reading Content Curation Platform Livefyre Gives Marketers Another Storytelling Tool By Adding Storify2
by Sahail Ashraf January 14, 2016 Follow @TalcontentJanuary 14, 2016 If brands want to get the very best out of social media at some point they will have to embrace the art of storytelling. This is a key aspect of a brand’s survival on platforms as diverse as Pinterest and Twitter, Facebook and LinkedIn. Get … Continue reading 7 Incredible Examples Of Brand Storytelling On Social Media
by Luana Spinetti January 11, 2016January 11, 2016 Years ago, when I started niche blogging, I used to keep my storytelling skills confined to the ‘creative writing’ label and I used nothing but cold, objective, descriptive words in my first articles. The mere thought of writing for a niche gave me shivers. It made me … Continue reading 7 Storytelling Techniques to Conquer Your Blog Readership
by Paul Mauer December 25, 2015December 25, 2015 When it comes to marketing your small business, video might be the very best form of content to invest in. According to Wevideo, video content supercharges your website in a multitude of ways: Google ranks pages with video content higher than those without. Videos increase time on … Continue reading The Art of Storytelling: How Video Can Boost Your Business
by Beth Romelus November 26, 2015November 26, 2015 Businesses Need Storytelling “Marketing is no longer about the stuff you make, but about the stories you tell,” said entrepreneur and marketing guru Seth Godin. On his blog he explained what makes a story great, “A great story is true. Not necessarily because it’s factual, but because … Continue reading Storytelling for Small Businesses: The Introduction
By Liz Farquhar November 9th, 2015 Stories are at the heart of every brand, which is why effective storytelling is crucial for engaging target audiences. Even beyond engagement, it is the most effective way to earn your prospects’ trust, and by extension, their business. Frank Rose said it best when he explained that “storytelling opens … Continue reading How To Build A Brand Storytelling Framework
By David Vallance November 2nd, 2015 An abject body sits alone, hunched over his keyboard, rattling out yet another listicle. The keys chatter, slightly loose from their fittings after years of digital abuse. The pixels flicker, lighting up one character at a time. 10 Things You Totally Didn’t Know About Translation reads the title. The … Continue reading What Is This Storytelling You Talk Of?
by Thom Forbes, (October 30, 2015) It’s not often that the interests of investigative journalists and brand marketers intersect — but they do in the five-day “Storytelling With Data” workshops that Maggie Mulvihill, a journalism professor at Boston University, launched in the summer of 2014. The course is meant for communications professionals as well as … Continue reading Data Storytelling Set To Grow Exponentially
By Mansi Dhorda October 22nd, 2015 Once upon a time….This is perhaps one of the most stimulating sentences we grew up with. It meant something exciting was going to be told to us which was going to transport us to another world. A bed time story took us to the far away world, away from realities. … Continue reading 4 Simple Ways To Apply Storytelling To Marketing
Sarvesh BaglaJuly 27, 2015 From books to movies to digital content, stories are revered everywhere. It’s the best way to connect with your readers and engage them, using scientifically proven ways. Storytelling is a way of communication that is in accordance with the way our brain functions. There is enough scientific data supporting the neurological … Continue reading Importance of Storytelling in Content Marketing and How to Build Them [Infographic]
