Tag Archives: Stop

Business Owners, Stop Helicopter Parenting Your ‘Business Baby’

Sourov De November 2, 2021 This past year, my wife and I experienced the joy of having our first child. While nothing can prepare you for first-time parenthood, as a business owner, I can’t help but find similarities between raising a child and growing a business from the ground up. Business owners dream about the … Continue reading Business Owners, Stop Helicopter Parenting Your ‘Business Baby’

Marketers, Stop Apologizing: It’s OK To Use Data

Marketers, Stop Apologizing: It’s OK To Use Data by Ben Kunz , September 17, 2021 Like medieval monks lashing themselves for past sins, marketers have been wincing in shame at their data behavior. The flood of webinars, white papers and new technology announcements related to Google’s decision to end third-party cookies (a move now slated … Continue reading Marketers, Stop Apologizing: It’s OK To Use Data

Why It’s So Important to Stop Telling People to Stay in Their Lane

Liz Kislik July 22, 2021   Whenever a particular bit of business jargon comes up multiple times in the same week from different clients, I always wonder what ripples are moving through the corporate zeitgeist! Are you hearing about people being asked to “stay in their lane”? One conflict-averse vice president described herself as staying … Continue reading Why It’s So Important to Stop Telling People to Stay in Their Lane

Failing to Stop Third-Party Fraud Makes it Harder to Fight Friendly Fraud

David DeCorte April 13, 2021 If you’ve operated in the eCommerce space for any significant length of time, you’ve probably run up against chargebacks at least once or twice. These bank-level payment reversals are more than minor inconveniences. Chargebacks mean lost sales revenue and merchandise, plus added fees and long-term threats to your business’s survival. … Continue reading Failing to Stop Third-Party Fraud Makes it Harder to Fight Friendly Fraud