Scott BarnettApril 21, 2015 I read Phil Rozek’s thoughtful blog post on the types of people who can write online reviews for your business. I responded to his post with the following opinions: “Reviews suffer from many issues: (1) The general public doesn’t know anything about the person giving the review (generally speaking). How do … Continue reading We’ve Gotten Much Too Comfortable With 5 Star Reviews
Denise McArthurMarch 13, 2015 Most likely you get dozens a day. Emails, we say. Popping into your Inbox, occasionally driving you nuts, sucking your time away like a Hoover when you’d rather be doing something else than keep the inbox beast at bay. (Like Real Work.) Sure, you’ve developed a system and are normally on … Continue reading Video Saves the Email Star!
Angela Hausman, PhDJanuary 20, 2015 Content marketing was once an effective means to draw visitors and establish thought leadership until Google Panda (Penguin, Hummingbird, etc.) mandated fresh content on a consistent basis. Now, being a content marketing rock star is difficult as content fights for attention in an increasingly crowded Internet. Of course, the solution … Continue reading So, You Wanna Be A Rock Star (In Content Marketing)? [Infographic]
