Tag Archives: Speed

Marketing And Procurement Collaborate To Create Speed, Benefits, CMO Council Reports

Marketing And Procurement Collaborate To Create Speed, Benefits, CMO Council Reports by Laurie Sullivan  @lauriesullivan, June 21, 2022 The CMO Council’s report on “Smart Spending At Speed. Is This Real?” produced in partnership with KPMG LLP found that CMOs who get the company’s procurement department involved make better marketing decisions. “When marketers partner with those … Continue reading Marketing And Procurement Collaborate To Create Speed, Benefits, CMO Council Reports

Speed matters: 3 ways to win with marketing velocity in the new year

Learn what tools can help you meet new expectations and demands of your customers. Cynthia Ramsaran on November 8, 2021   Now is the perfect time for marketers to build on what we’ve collectively learned over the past 18 months and prepare for a comeback by embracing marketing agility. In this webinar, experts from Adobe … Continue reading Speed matters: 3 ways to win with marketing velocity in the new year

4 Ways to Speed Up Digital Transformation

Dave Sutton October 12, 2021 Digital transformation is the process of using digital technologies to create new—or modify existing—business processes, culture, and customer experiences to meet changing requirements and to capture new market opportunities. Reimagining your brand through the lens of digitization reveals not only improved ways to tell your brand story but also new … Continue reading 4 Ways to Speed Up Digital Transformation

Quick Tips and Tricks to Reduce Page Size and Increase Load Speed

Tessa Flores December 16, 2020 Every webpage on the internet has a file size. This size is determined by several factors such as HTML, CSS, JavaScript, fonts, and assets like images and videos. If a webpage’s size is really large, it will take longer for it to load. A page’s load time is how long … Continue reading Quick Tips and Tricks to Reduce Page Size and Increase Load Speed

Why Predictability is More Important than Speed in Agile Marketing

For newer agile marketing teams, it’s not all about racing to the finish line. Stacey Ackerman on December 4, 2020 Most people think agile is all about the race to the finish line and cranking out more and more work, but if you’re a newer agile marketing team you’ll want to focus more on predictability … Continue reading Why Predictability is More Important than Speed in Agile Marketing