Composability is a big part of the story as the CDP space evolves. MarTechBot on May 12, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: Why does … Continue reading Why does composability get so much attention in the CDP space?
Tag Archives: Space
App Space Is Having A Probabilistic ‘Moment’
App Space Is Having A Probabilistic ‘Moment’ by Laurie Sullivan , Staff Writer @lauriesullivan, April 21, 2025 Companies behind an ID-less graph and cookie-free project have built what they call improved data and privacy capabilities into technology. The technology is available through a partnership between media platform Verve Group and Experian’s subsidiary Audigent. The collaboration uses both companies’ … Continue reading App Space Is Having A Probabilistic ‘Moment’
With return-to-work mandates, rethink your office space
March 26, 2025 With return-to-work mandates, rethink your office space BY Lauri Goodman Lampson Taking the first step towards a new future for your organization can be a daunting effort—but for professional services organizations, the time is now. With 70% of organizations planning to track office attendance in 2025, the corporate real estate landscape is primed for potential. … Continue reading With return-to-work mandates, rethink your office space
The influencer marketing space kicks off 2025 with another acquisition
Later’s acquisition of Mavely signals influencer marketing upstarts will defend their turf from big agencies. Mike Pastore on January 3, 2025 Influencer marketing and social media management platform Later announced Friday it acquired Mavely for $ 250 million. Mavely has a network of more than 120,000 creators who the company says drove more than … Continue reading The influencer marketing space kicks off 2025 with another acquisition
‘I had to become a morning person’: Shea McGee on how she carves out space for creative thinking
On the day I talk to Shea McGee, we cover a lot of ground: her love of Moleskine notebooks, the new Martha documentary on Netflix, and her approach to collaboration. She’s at home, where she says she’s most focused and creative, and she’s quick to admit that her design business came as a total surprise … Continue reading ‘I had to become a morning person’: Shea McGee on how she carves out space for creative thinking
3 simple steps for freeing up Gmail storage space in minutes
November 11, 2024 3 simple stps for freeing up Gmail storage space in minutes Reclaim storage and keep your inbox running smoothly with these easy Gmail clutter-reducing tips. BY Doug Aamoth One of the Gmail accounts in the Aamoth household just started showing the dreaded “Account storage is full” banner, which means it’s time for a … Continue reading 3 simple steps for freeing up Gmail storage space in minutes
What Oracle’s exit from advertising means for the adtech space
Two adtech executives representing very different consumer engagement offerings reflect on what the Oracle Advertising closure means to them professionally — and personally. UPDATE: Fresh news on GumGum’s and Experian’s offerings now added. Kim Davis on October 4, 2024 As September drew to a close, so did Oracle Advertising. The withdrawal from the ad … Continue reading What Oracle’s exit from advertising means for the adtech space
New brands burst into celebrity influencer space
Almost a third of brands securing celebrity/influencer deals in the last 12 months are new to influencer marketing. And those celebs and influencers are adding new followers by the millions. Kim Davis on September 27, 2024 Almost a third of brands signing deals with influencers over the last 12 months had no such deals … Continue reading New brands burst into celebrity influencer space
Virgin Galactic reverse stock split: Shares tumble as space tourism company fights to stay listed on the NYSE
June 13, 2024 Virgin Galactic reverse stock split: Shares tumble as space tourism company fights to stay listed on the NYSE Richard Branson’s company has been trading in penny territory for some time, down significantly from a high of more than $55 a share in 2021. BY Tracy Brown Hamilton Virgin Galactic Holdings, the space tourism … Continue reading Virgin Galactic reverse stock split: Shares tumble as space tourism company fights to stay listed on the NYSE
Marc Newson dishes on 40 years of jet packs, space Nikes, and why even timeless designs die
May 03, 2024 Marc Newson dishes on 40 years of jet packs, space Nikes, and why even timeless designs die On the release of his new book with Taschen, the legendary industrial designer sat down with ‘Fast Company’ for a discussion as wide ranging as his career. BY Mark Wilson No doubt, a retrospective makes you … Continue reading Marc Newson dishes on 40 years of jet packs, space Nikes, and why even timeless designs die