Sahail Ashraf — October 8, 2017 Follow @BizGrowInsights — October 8, 2017 Creating high quality content for a client can be one of the most exciting jobs in the world. Time everything right and get everything into place and you have the ROI you are aiming for. And as we all know, a great piece … Continue reading How To Disrupt Social Media (With Lessons From The Experts)
Janet Church — October 6, 2017 Follow @JanetChurch — October 6, 2017 StartupStockPhotos / Pixabay To monitor, or not to monitor? It is widely accepted by corporate social media and risk managers that major brand damage can occur via a social channel, but real harm can also come from employees’ social media accounts. For regulated … Continue reading Why Monitoring Employee Social Media Accounts Protects Your Brand
Seleah Gardiner — October 6, 2017 — October 6, 2017 The retail landscape has changed radically over the past few years. Consumers are noticeably shunning the high-street and instead choosing to shop online. E-commerce offers what the high street cannot—convenience. You can shop on your mobile device wherever, whenever. The exponential growth in e-commerce means … Continue reading Win The High Street With Social First Customer Engagement
Emily Ferrall — October 5, 2017 — October 5, 2017 geralt / Pixabay In the age of social media dominance, many companies are utilizing a tactic known as purpose-driven marketing to go beyond just selling their product and help promote issues that benefit their industries as a whole. Purpose-driven marketing, to put it simply, is … Continue reading Examples of Purpose-Driven Marketing and Social Media Activism Done Right
Sahail Ashraf — October 4, 2017 Follow @BizGrowInsights — October 4, 2017 Starbucks is a busy brand. The feel and pace of a Starbucks coffee shop is pretty much replicated in the work it does online. And every now and then it pulls off the social media equivalent of a sugar rush. The most recent … Continue reading How To Create Unicorns For Your Social Media Channel
Carol Stephen — October 4, 2017 Follow @Carol_Stephen — October 4, 2017 Five Powerful Ways to Complete the Circuit with Social Media. Completing the circuit, closing the loop, or sealing the deal: they’re all ways to say the same thing. My clients always want to know the best ways to get the most out of … Continue reading 5 Powerful Ways to Complete the Circuit with Social Media
How do you get your content shared and then reshared? Columnist Mark Traphagen discusses how to cultivate an audience that will help your content spread like wildfire. Mark Traphagen on October 3, 2017 If you invest time in creating high-quality content, you want it to get shared far and wide. Few things are more … Continue reading Why your social media audience is critical for content marketing
Dustin Yarc — October 3, 2017 Follow @DustinYarc — October 3, 2017 Managing social media is a critical area of importance for freelance writers, but it’s really something that all businesses need to focus on in the modern world. And social media tools for freelancers can make a time-consuming job much faster. As a writer, … Continue reading 8 Handy Social Media Tools for Freelancers and Their Clients
Susan Tucker — October 3, 2017 Follow @getsusanmktg — October 3, 2017 Pixabay How do you know if what you’re doing on social media is getting the results you want? The way to know for sure is to monitor your results using an analytics program. You can use the native metrics the social media platform … Continue reading Social Media Marketing Metrics – Getting Started
Spencer X. Smith — October 2, 2017 Follow @spencerXsays — October 2, 2017 I was fortunate enough to run into Green Bay Packer legend Donald Driver at the LaGuardia airport in New York City last week. Technically, we were both on a bus that was driving us to our plane on the tarmac (first time … Continue reading 4 Social Media Lessons From Donald Driver and Speaking at the New York Stock Exchange
