There’s no reason to change course; everyone must still optimize for mobile. Greg Sterling on May 31, 2018 Kleiner Perkins’ Mary Meeker’s highly anticipated kitchen-sink compendium of third-party stats dropped (June 06, 2018). Amidst the barrage of data was the following: global smartphone shipments grew zero percent in 2017. Many others have already pointed … Continue reading Have we reached peak smartphone and what does that mean for marketers?
Jim Cockrum — November 26, 2017 — November 26, 2017 If you are looking for complex formulas and statistically tedious charts and graphs that paint a complex process, then this article is not for you. If you like to keep things simple, then you’ll like our approach. We were honored to recently discover that one … Continue reading How to Get 8 Million Facebook Views With a Smartphone Video
Rick Goodman — June 14, 2017 Follow @DrRickGoodman— June 14, 2017 JESHOOTS / Pixabay Do you control your smartphone—or does your smartphone control you? All of us probably feel like it’s the latter and not the former sometimes, but being too dependent on your mobile device can be bad news—especially when you’re in a leadership … Continue reading 5 Smartphone Rules Every Leader Should Follow
Ryan PinkhamJuly 21, 2015 There’s no denying that devices like smartphones can make your life easier. They can help you stay in-touch with the people you care about, get answers to your questions, and keep an eye on everything that’s happening in your business. But what about your marketing — is it possible for mobile … Continue reading 4 Benefits Of Using Your Smartphone To Run Your Email Marketing
Devin TurnerJune 28, 2015 User retention is the toughest–and most important–hurdle for your mobile app’s success. What traits do the best apps have in common? Read the infographic to know: The way users discover your app most often What affects your app’s download (acquisition) rates Why only certain apps have strong user retention According to … Continue reading What Makes Smartphone Users Keep Your App? [Infographic]