Dave Schneider November 24, 2020 For most small businesses, the advent of social media platforms a marketing tool came as something of a surprise. For that reason, social media penetration among small businesses took until 2017 to reach 75%, leaving many scrambling to catch up even as the major social channels became saturated. It was … Continue reading The Small Business Guide to Marketing on TikTok
Tag Archives: Small
How Small Businesses Can Make a Comeback After COVID-19
Kimberly Zhang November 24, 2020 When COVID-19 struck, small businesses were hit hard by shelter-in-place orders. Many had to close up shop for good. How can the ones that barely survived make a comeback? It won’t be easy, but it’s certainly possible. More than anything, getting your small business back on a firm footing will … Continue reading How Small Businesses Can Make a Comeback After COVID-19
8 Best Small Business Management Software Solutions for Growing Businesses
Kevin Shuler November 24, 2020 How to Choose Between Bespoke and Off-The-Shelf Applications Selecting the best business management tools for your small business can be tricky. If your new systems don’t integrate with your existing software deck, you’ll end up working harder to move data between disparate platforms. Luckily, there are all-in-one business management tools … Continue reading 8 Best Small Business Management Software Solutions for Growing Businesses
3 Ways Small Businesses Can Win the Holidays This Year
Amy Copperman November 20, 2020 As a small business owner, there’s a lot to celebrate this holiday season. You’ve beaten the odds during a pandemic, an election year, and a myriad of other changes and challenges. Perhaps you’ve pivoted your operating model, explored new ways of reaching customers online, or created whole new offerings to … Continue reading 3 Ways Small Businesses Can Win the Holidays This Year
CRM: What Your Small Business Needs to Know About Customer Relationship Management
Mary Lister November 13, 2020 You’ve probably heard of CRM software—used it in the past, gotten sales calls about adopting one, wistfully wished your customer data was nicely organized inside one. But if you haven’t, don’t worry. I myself was once a wet-behind-the-ears college intern throwing acronyms around like candy without any clear idea what … Continue reading CRM: What Your Small Business Needs to Know About Customer Relationship Management
Small Businesses Could Win Giving Tuesday This Year, According to a New Survey
Stefan Palios November 12, 2020 When Black Friday became entrenched in retail tradition, a few innovative nonprofits developed the idea of Giving Tuesday. Instead of door crasher deals or online shopping, charities asked people to make donations on the Tuesday after American Thanksgiving. This tradition continues today, but like all things it will be a … Continue reading Small Businesses Could Win Giving Tuesday This Year, According to a New Survey
2020 Consumer Holiday Trends: Our Small Business Pulse Report
Michael Wood October 29, 2020 After an unforgettable year filled with ups and downs, we’ve almost made it to the end of 2020. And while at times it’s felt difficult to find the silver lining, it’s certainly been a transformative year in more ways than one. For small businesses impacted by the COVID-19 pandemic, this … Continue reading 2020 Consumer Holiday Trends: Our Small Business Pulse Report
Small Business Marketing Strategy – 5 Things You Need to Know
Debra Murphy October 28, 2020 Sometimes we need to get back to basics when creating a marketing strategy for your small business. In many conversations with small business owners, I have realized that my conversation with them seems to focus on the same topics. They want to do some type of marketing because “someone said … Continue reading Small Business Marketing Strategy – 5 Things You Need to Know
How to Grow Your Dropshipping Small Business With a Last-Mile Delivery Solution
Shrijay Sheth October 25, 2020 Businesses can unlock the true potential of last-mile delivery solutions by ensuring that their customers can benefit from the warehouse’s fastest return. Small companies find it challenging to compete with eCommerce giants such as Amazon to assure users with a short, 24 hours turnaround time, thereby reducing the product’s journey. … Continue reading How to Grow Your Dropshipping Small Business With a Last-Mile Delivery Solution
Unpopular Conversion Landing Page Techniques for Small Businesses
Guy Sheetrit October 16, 2020 What makes a landing page convert? Creating an effective landing page is quite some work. It’s not just about writing random stuff about your brand and embedding a form for sign-up. Yeah, the design of the page may look good too. But if your landing page (copy + design) does … Continue reading Unpopular Conversion Landing Page Techniques for Small Businesses
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