Tag Archives: Small

Retiring but Don’t Want to Quit Working? Start a Small Business: Here’s How!

Victoria Heckstall — March 30, 2018 Follow @wahmjourney91— March 30, 2018 There’s nothing worse than retiring from a job but you don’t want to sit in a chair and watch Wheel of Fortune all day. More and more retirees are continuing to work even after retirement. And many of them are starting small businesses from … Continue reading Retiring but Don’t Want to Quit Working? Start a Small Business: Here’s How!

How Entrepreneurs and Small Business Owners Can Build Better Teams

Stephanie McGuinn — March 28, 2018 Follow @PIMidlantic— March 28, 2018 Whether you are an entrepreneur building your first startup company or a solo-founder attempting to grow a small business, the people you surround yourself with can make or break your company. Failure to execute when hiring and building company culture can send your business … Continue reading How Entrepreneurs and Small Business Owners Can Build Better Teams

Small Business Local Ad Dollars Move From Facebook To YouTube

Small Business Local Ad Dollars Move From Facebook To YouTube by Laurie Sullivan  @lauriesullivan, March 22, 2018 Borrell Associates expects total local advertising budgets to rise 5.8% compared with the previous year. Non-digital advertising will fall by 2.2%, whereas digital will rise 12.7%. In total, advertisers will spend $126.8 billion this year. Local digital advertising … Continue reading Small Business Local Ad Dollars Move From Facebook To YouTube

SEO Misconceptions Lead Small Businesses To Pull Back Investments

SEO Misconceptions Lead Small Businesses To Pull Back Investments by Laurie Sullivan  @lauriesullivan, (March 19, 2018)   Some 55% of small businesses plan to invest in search engine optimization SEO this year — up from 52% last year. But when it came to investments in 2017, marketers fell short in their intentions. Not all marketers … Continue reading SEO Misconceptions Lead Small Businesses To Pull Back Investments

Small Business Owners Should Focus on Simplicity in Early Stages

David Kiger — March 15, 2018 Follow @davidkiger — March 15, 2018 For prospective small business owners, getting a new company off the ground may seem to be an intensely complicated endeavor. Though there’s no question that the process can be long and detailed — requiring research, analysis, funding and planning — it can be … Continue reading Small Business Owners Should Focus on Simplicity in Early Stages

How to Write Small Business Marketing Copy that Makes Customers Buy

Matt Brennan — March 12, 2018 Follow @MattLBrennan — March 12, 2018 Free-Photos / Pixabay For many small businesses, writing your own marketing copy becomes the sensible, practical move. Maybe it’s what makes sense for the budget, or maybe there’s someone within the business who has the previous experience to be able to pull this … Continue reading How to Write Small Business Marketing Copy that Makes Customers Buy