Brendan O’Reilly — July 26, 2019 — July 26, 2019 Engagement is really another way of saying “emotional reaction”. Customer engagement, therefore, is basically how customers respond to your brand on an emotional level. The more of a positive emotional connection they feel with you, the more likely they are to become not just repeat … Continue reading How to Increase Customer Engagement Through Digital Signage
Tag Archives: Signage
Digital Signage: Enhancing the CX Experience in The “Other Showroom”
Roger Conant — April 12, 2017 — April 12, 2017 Dealership in-store digital video is nothing new. But what’s new about the recent announcement from General Motors is the potential for a large group of GM auto retailers to offer narrow-casting content to an audience already stationed at the dealership that isn’t exclusively the same … Continue reading Digital Signage: Enhancing the CX Experience in The “Other Showroom”
Should You Use Digital Signage in Your Product Displays?
Joel Goldstein — November 8, 2016 Follow @joelgoldstein— November 8, 2016 Retailers are always on a mission to make their product displays stand out above the others, and one way to do so is by incorporating digital signage into displays. This innovative signage can help transform your retail space, but is it right for your … Continue reading Should You Use Digital Signage in Your Product Displays?
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