Guy Yehiav September 11, 2020 The modern consumer has come to expect engaging, personalized experiences at every step of the shopping process from online browsing to in-store purchases. Seamlessly providing this customized and personalized experience helps brands meet and exceed customer expectations while also avoiding the dreaded “buyer’s remorse.” When shoppers receive highly personalized and … Continue reading Getting Personal: Using Technology for Personalization During The 2020 Holiday Shopping Season
Tag Archives: Shopping
Can Experience-Centric Shopping Survive in a Post-COVID World?
David DeCorte September 1, 2020 Experiential commerce has been touted as the solution for many of the problems facing physical retail in recent years. This is a broad concept, but the fundamental idea is centered on giving the shopper a unique experience that can’t be replicated through remote channels. How one accomplishes this will vary … Continue reading Can Experience-Centric Shopping Survive in a Post-COVID World?
Online Shopping Trends During the COVID-19 Pandemic [Infographic]
Tom Siani July 16, 2020 It is obviously not soon to say that Corona Virus and COVID-19 has become one of the defining events of this year. It is not over yet. WHO claims that another wave of this pandemic will strike many countries soon there seems no end to this pandemic and its implications … Continue reading Online Shopping Trends During the COVID-19 Pandemic [Infographic]
Life after Google Shopping: Don’t be a one-trick pony
No brand grows at scale on one ad platform so you need to look for opportunities beyond Google Shopping. Here are some options to consider. Duane Brown on June 11, 2020 Google shopping is the 800-pound gorilla and it’s the default ad platform many people jump on. If it’s not Google, it’s Facebook and Instagram … Continue reading Life after Google Shopping: Don’t be a one-trick pony
7 Simple Strategies to Reduce Shopping Cart Abandonment
JJ Tyson — April 28, 2020 What is Shopping Cart Abandonment? Since the earliest days of online shopping, high cart abandonment rates have presented a major challenge for ecommerce. As you may know, approximately 70% of users who add items to their online shopping cart leave without completing a purchase. Obviously, this is a huge … Continue reading 7 Simple Strategies to Reduce Shopping Cart Abandonment
How AI is Enhancing the eCommerce Shopping Experience
Vinod Janapala — March 18, 2020 The sales in eCommerce platforms have increased massively across the world. In fact, the latest reports suggest that 2018 and 2019 saw almost a 20% increase in the rates. Certainly, there is no doubt about that. eCommerce is one of the best ways you can get enough opportunity. Online … Continue reading How AI is Enhancing the eCommerce Shopping Experience
Abandoning Shopping Carts: How to Deal With the Bane of Ecommerce Platforms
Pratip Biswas — March 7, 2020 Do you always finish your online shopping? Probably not. And as it turns out 69.57% of people in 2019 didn’t feel like finishing their online shopping either. And the fact that in 2019 more than half online shoppers did not finish their shopping is a big reason for stress … Continue reading Abandoning Shopping Carts: How to Deal With the Bane of Ecommerce Platforms
4 things Shopping Ads managers need to prepare for in 2020
As we see the advertising platforms pick up steam with automation, we also need to be ready for structured data markup and international e-commerce opportunities. Kirk Williams on January 3, 2020 As we look ahead to 2020, the Shopping Ads practitioner is likely wondering what the upcoming year has in store for them. Here are … Continue reading 4 things Shopping Ads managers need to prepare for in 2020
How to Reduce the Shopping Cart Abandonment Rate? (Proven Ways)
Charu Mitra Dubey — December 15, 2019 Follow @CharuMitraDubey Do you own an eCommerce website? If you do then chances are you don’t like people exiting your website without spending even a dime. After all, sales are a priority. But what makes people abandon a cart? 200degrees / Pixabay There isn’t certainly one reason but … Continue reading How to Reduce the Shopping Cart Abandonment Rate? (Proven Ways)
Yahoo Shopping aims to stand out in commerce discovery with Rakuten cashback rewards
The effort is part of parent company Verizon Media’s focus on commerce offerings. Ginny Marvin on December 10, 2019 Rakuten and Verizon Media have partnered to deliver commerce experiences for Rakuten merchants and Yahoo users this holiday season. The offering is a differentiator for Yahoo Shopping. Rakuten runs a cashback and coupon site with more … Continue reading Yahoo Shopping aims to stand out in commerce discovery with Rakuten cashback rewards
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