Tag Archives: Seeking

Seeking Solutions To Media Measurement Complexity At ANA Event

Media Measurement

Seeking Solutions To Media Measurement Complexity At ANA Event by Dave Morgan , Featured Contributor, February 16, 2023 I’m writing today from the Association of National Advertisers 2023 Media Conference in Orlando, Florida. Yes, Orlando ad conferences are back! A topic at the top of the agenda is the fast-growing and mind-numbing complexity that has … Continue reading Seeking Solutions To Media Measurement Complexity At ANA Event →

Google Urged To Shed Data That Could Identify Women Seeking Abortions

Google Under Fire

Google Urged To Shed Data That Could Identify Women Seeking Abortions by Wendy Davis  @wendyndavis, May 24, 2022 Democratic lawmakers are urging Google to shed location data that could be used to identify women who seek abortions. “Google cannot allow its online advertising-focused digital infrastructure to be weaponized against women,” Senator Ron Wyden (D-Oregon), Rep. … Continue reading Google Urged To Shed Data That Could Identify Women Seeking Abortions →

9 Practical Growth Hacks for Entrepreneurs Seeking to Gain Traction

Growth Hacking

Dariya Lopukhina October 30, 2021 picjumbo_com / Pixabay Maintaining growth is important at every stage, but particularly when entrepreneurs are first branching into their new venture. We look at 9 methods you can act on to encourage growth in your business. 1. Identify Market Need It seems simple, but too often entrepreneurs become bogged down … Continue reading 9 Practical Growth Hacks for Entrepreneurs Seeking to Gain Traction →

Why Are More Companies Seeking Group Leadership Coaching? Because It Works!

Leadership Skills

Janet Fouts — November 26, 2018 Follow @jfouts — November 26, 2018 As more and more executives are seeing the value of leadership coaching for themselves, they’re looking to provide coaching for their teams as well. In part to save money, but also to create an internal environment where the team learns together and collaboration … Continue reading Why Are More Companies Seeking Group Leadership Coaching? Because It Works! →

Survey: More consumers seeking to buy directly from brands vs. retailers

Branding Trends

Survey of 1,000 US adults contains lots of findings and implied recommendations for both brands and traditional retailers. Greg Sterling on August 30, 2017   One of today’s marketing mantras is “brand loyalty is dead.” As always, the truth is more complicated than a slogan. While millennials and Generation Z are less likely to be … Continue reading Survey: More consumers seeking to buy directly from brands vs. retailers →

5 Top Procurement Tips for Seeking an Outsourced Contact Center

Effective Hiring

Mike Hasler — June 26, 2017 — June 26, 2017 Looking for an outsourced contact center partner is one of the most complex undertakings for any strategic sourcing professional. It requires a thorough understanding of the contact center world as well as the inner workings of your organization’s processes, business objectives, and brand promises. Finding … Continue reading 5 Top Procurement Tips for Seeking an Outsourced Contact Center →

Seeking out eCommerce opportunities in 2015: Hit it big overseas

Social Media Utilization

Abbe MillerJanuary 12, 2015 We know consumers are remaining keen to do a majority of their shopping at the retailers’ brick-and-mortar stores. However, a growing number of consumers are taking to their computers and mobile devices to make their purchases. According to the National Retail Federation’s Holiday Consumer Spending Survey, the average shopper planned to … Continue reading Seeking out eCommerce opportunities in 2015: Hit it big overseas →

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