Tag Archives: Searching

Kraken’s Quest for Layer 2 Dominance: Searching for Allies in Blockchain’s Next Frontier

  Kraken’s Quest for Layer 2 Dominance: Searching for Allies in Blockchain’s Next Frontier Sam Cooling Business Expert   Published November 7, 2023     Kraken, the renowned cryptocurrency exchange, is reportedly seeking to catapult itself into the big leagues by launching its very own Layer 2 network. This ambitious venture sees Kraken following the … Continue reading Kraken’s Quest for Layer 2 Dominance: Searching for Allies in Blockchain’s Next Frontier

Keep Your Job Searching Skills Sharp During Lockdown

Beata Staszkow — May 4, 2020 Although the Covid-19 lockdown is affecting everything in different ways, it is conversely creating opportunities, especially at the senior executive level. Most employees across the world have been told to stay home. Some are working remotely, but others are not. The economic damage caused by the decision to keep … Continue reading Keep Your Job Searching Skills Sharp During Lockdown

Searching For A Social Media Influencer Platform: The Mini Playbook

Amity Kapadia — April 26, 2018 Follow @amitykapadia — April 26, 2018 When most people think of a social media influencer platform, they assume it involves finding bloggers with massive followings and buying social endorsements from big celebrities. Research shows, however, that it’s more effective to build relationships with the right micro-influencers and invest in … Continue reading Searching For A Social Media Influencer Platform: The Mini Playbook

Empowered consumers are searching for the best and worst brands before they buy

With mobile devices, people are searching in real time for negative experiences to make decisions. CMOs, are you prepared? Contributor Brian Solis discusses the benefits of building consumer trust. Brian Solis on January 2, 2018   The best experiences and the worst experiences are oftentimes so compelling that we can’t help but share them. That’s … Continue reading Empowered consumers are searching for the best and worst brands before they buy

Don’t be tardy! Back-to-school searching starts in July — plan campaigns now

It’s not too early to start planning your back-to-school campaigns. Columnist Purna Virji from Bing suggests some ways to help you win over back-to-school searchers and stay a step ahead of the competition. Purna Virji on June 2, 2017 I know what you’re thinking. School is just winding down, and you want me to start … Continue reading Don’t be tardy! Back-to-school searching starts in July — plan campaigns now

Searching for and winning the marketing moments that matter

Columnist Jim Yu discusses the impact of digital on the customer journey and what marketers need to do to stay competitive and convert customers in the moments that matter. Jim Yu on November 2, 2016   Digital dominates modern life. From smartwatches to home-monitoring systems, we find ourselves turning to the internet and digital connections … Continue reading Searching for and winning the marketing moments that matter

A Google Guide To Supershoppers Searching For ‘Cool Gifts’

by Laurie Sullivan, Staff Writer @lauriesullivan, October 19, 2016 What’s a supershopper? Google defines this person as someone who always finds unique and cool holiday gifts. This requires research, and the willingness by the consumer to purchase from retailers or online stores they had not bought from before, which can become a little scary when … Continue reading A Google Guide To Supershoppers Searching For ‘Cool Gifts’